PRGX Helps Retailers Maximize Promotional Effectiveness Through True Net Cost Analysis
ATLANTA, Oct. 14, 2020 (GLOBE NEWSWIRE) -- PRGX Global, Inc. (Nasdaq: PRGX), a global leader in recovery audit and spend analytics services, announced its recent webinar, “Maximizing Promotional Effectiveness with True Net Cost Analysis,” is now available here.
Retailers are facing new, unprecedented challenges as a result of the global COVID-19 pandemic. Even as some companies see overall sales increase, such as those in the grocery industry, maximizing performance and the value of their source-to-pay cycle remains difficult. This is particularly true when it comes to tracking the success of rebates, promotions and discounts.
PRGX’s webinar on maximizing promotional effectiveness examine how increased sales can mask root cause issues, strategies to identify weak promotional areas and what key efficiencies maximize overall margin performance. The webinar also provides insight into data science techniques used to identify the highest performing vendor promotions.
“Retailers and grocers are moving at a rapid pace to keep up with evolving consumer demand and spending, especially as the COVID-19 pandemic strains operations and supply chains,” said Jin Ro, Chief Analytics Officer of PRGX. “Conducting a true net cost analysis offers a deeper and more accurate view into the effectiveness of vendor promotions and how to maximize overall margin performance.”
The webinar, which was hosted on Aug. 6, 2020, is available here: https://www.prgx.com/resources/maximizing-promotional-effectiveness-with-true-net-cost-analysis/.