McAfee Reveals Top Ten Most Targeted Titles in Online Entertainment
With online video consumption increasing given the country-wide stay-at-home orders, McAfee (News - Alert) researched the risks U.S. consumers could potentially be exposed to when browsing the web for popular online entertainment content to watch, with a focus on attempts to access today's popular content for free.
"With consumers increasingly going online to stay entertained during lockdowns it has created the perfect storm for web crime," says Baker Nanduru, VP of Consumer Endpoint Segment at McAfee. "History has proven that cyber criminals follow consumer trends and behaviors to educate their scam strategies. It's important that consumers stay alert while online and avoid malicious websites that may install malware or steal personal information and passwords."
From an analysis of more than one hundred most talked about entertainment titles available across today's leading streaming providers, McAfee identified a "top 10 web risk list" for both television and film. Ranked in order of web search risk (from highest to lowest) as identified by McAfee's Web Advisor platform, Brooklyn Nine-Nine and Warrior took the top place in their respective categories.
Top 10 Web Risk List: Television - U.S.
Top 10 Web Risk List: Movies - U.S.
Most Targeted TV Shows- Original TV Series: Of the top 10 TV shows most associated with suspicious web results, McAfee found that half were original series produced by streaming networks. With subscription competition intensifying, streaming providers have increased their investment in original content to attract and retain new customers. This finding suggests that the popularity and exclusivity of original content may drive consumers to search for free access to specific content that they aren't currently subscribed to.
Here's McAfee's Top Tips to Stay Safe Online this Watching Season:
For More Information:
McAfee pulled the most popular TV and movie titles available on US streaming sites according to "best of" articles by a range of US publications. The company analyzed web results for searches of the entertainment titles with modifying terms (e.g. TV show + torrent). "Most targeted" refers to the number of high-risk websites associated with these entertainment titles.
Search terms used this year:
Using McAfee WebAdvisor data, resulting domains and URLs were measured and assigned a risk of "high," "medium" and "unverified." URLs were then given a score between negative 127 and positive 127 with higher scores indicating a riskier website.
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