Qualtrics Announces Significant Expansion of the Qualtrics Developer Platform, Extending Its Reach Into 10 Additional Categories
SALT LAKE CITY and SEATTLE, Oct. 16, 2019 /PRNewswire/ -- Qualtrics, the leader in customer experience and creator of the experience management category, today announced that the Qualtrics Developer Platform (QDP), leveraging the expertise of the Qualtrics Partner Network (QPN), has extended its reach into 10 additional categories while adding multiple market-leading partners to its existing categories.
QPN provides organizations with access to best-in-class XM consulting, technology, and services. Within the QPN ecosystem, QDP partners provide organizations with capabilities to listen, understand, and take action on experience data at every meaningful touchpoint. With expanded reach into broad new categories of software, QDP is the innovation hub of the experience management industry.
"Since launching QDP just seven months ago, Qualtrics has significantly grown its developer platform and partner ecosystem to include the very best organizations across more than 20 categories. Through QDP partners, customers can seamlessly embed Qualtrics into their existing software ecosystems, automate key business processes, and bring experience data from other listening posts into Qualtrics," said John Torrey, Chief Ecosystem Officer, Qualtrics. "The growth of QDP clearly demonstrates the need for a powerful, open ecosystem in experience management. Qualtrics is uniquely positioned to fill these needs for our customers and partners by providing the industry's most flexible and robust developer tools."
New or expanded XM Extension categories within QDP include:
Online Reputation Management & Social
"We're delighted to be a part of the Qualtrics Developer Platform," said Joe Fuca, CEO, Reputation.com. "Today, 70 percent of consumers use information from reviews and social media to make purchasing decisions. This unstructured data from customer-generated content is critical for understanding and improving customer experience. Our partnership with Qualtrics will enable organizations to analyze xperience data collected on the Qualtrics XM Platform alongside data from reviews, social media, and other online sources, giving organizations unprecedented insights into how they can provide the best customer experience."
"The world's leading customer-centric organizations today are using Totango to proactively drive product and service adoption, retention, and expansion," said Guy Nirpaz, CEO and founder, Totango. "With our participation in QDP, Totango and Qualtrics will become the defacto standard for fastest-growing enterprises to take action on customer intelligence and accelerate customer-centered growth."
"Joint Qualtrics and UserTesting customers understand the value of combining best-in-class solutions to build great customer experiences," said Andy MacMillan, CEO, UserTesting. "Whether organizations use UserTesting to dive deep into feedback collected on the XM Platform, or they analyze UserTesting's recorded user responses in Qualtrics' analytics and dashboards, our partnership with Qualtrics expands our customers' ability to build deep empathy for their users through human insights."
Other QDP categories with new XM Extensions include:
To usher in the next wave of innovative XM Applications, Qualtrics is also announcing a new software development kit (SDK). The SDK will give QDP partners the ability to further extend the capabilities of the XM Platform through application plugins, and will allow partners to more natively embed their solutions within Qualtrics. Qualtrics is now inviting additional partners to join an early adopter program for the new SDK.
To learn more about solutions on the Qualtrics Developer Platform, visit https://www.qualtrics.com/marketplace/integrations/.
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