Astea International Sponsors Aftermarket Business Platform 2019
Astea helps service-driven manufacturers adopt smart data management practices and technologies such as IoT in order to enhance customer value
NYKÖPING, Sweden, Oct. 15, 2019 /PRNewswire/ -- Astea International Inc., a leading global provider of field service management and mobility solutions, announced its sponsorship of the 13th edition of Aftermarket Business Platform taking place 16 October through 18 October in Nyköping, Sweden. Because data management is a key topic of this year's conference, the Astea EMEA team will be onsite to demonstrate how a comprehensive FSM platform such as Astea's Alliance Enterprise can help manufacturers establish an authoritative system of record in order to analyse, leverage and ultimately monetise customer, product and asset data.
"Astea works with many enterprise organisations who struggle with fragmented and outdated data that is not consistently shared across departments, business units, or applications," said Astea's Managing Director of EMEA, John Hunt. "Alliance Enterprise consolidates data from disparate systems, empowering organisations to improve the quality and consistency of their data and to answer critical questions regarding their most profitable clients, products and service offerings."
By laying the foundation for centralised data management practices, manufacturers who perform Aftermarket Services can hen begin to embrace IoT, predictive maintenance and servitisation. To uncover how manufacturers are evolving their strategies for products and services in order to better meet evolving customer expectations, Astea recently published a research report titled Digital Disruption in Proactive and Service-Driven Manufacturing. In the report, we explain how 84% of service organisations claim that managing elevated customer demands is amongst their biggest challenges for 2019 and beyond. In order to meet heightened customer expectations, 79% of organisations are using IoT to support technology-as-a-service for industrial equipment.
Yet with all the excitement and hype surrounding technologies such as IoT, many companies fall into the trap of adopting technology for technology's sake. Hunt explains:
"All service-driven companies, not just manufacturers, need to remember that the adoption of new technology needs to be aimed at improving customer satisfaction. An organisation's ability to deliver enhanced value to its customers is contingent upon how well it can collect, leverage and share customer data. Sharing data with customers is now the basic rule of the game. For Astea clients, it's theability to share real-time data in our customer portal and mobile app so that they can show customers not only what's happening with their installed assets, but also the service activities that are being performed. This is what makes customers feel like their service provider is a real value-add partner."
To learn more about how Astea International can help service-driven manufacturers, speak with our EMEA team at the Astea stand during Aftermarket Business Platform or request a live demonstration via our website.
About Astea International
www.astea.com. Service Smart. Enterprise Proven.
© 2019 Astea International Inc. Astea is a registered trademark of Network Data, Inc., a subsidiary of Astea International Inc., and Alliance and Alliance Enterprise are trademarks of Astea International Inc.
Key Tools of the IoT Security Trade
AI Use Case