The global smart TV market at a CAGR of over 21% during the forecast period
NEW YORK, July 15, 2019 /PRNewswire/ --
Global Smart TV Market: About this market
Cable platforms and streaming service providers are broadcasting high resolution content, which is creating growth opportunities for TV manufacturers to develop application loaded and high-resolution smart TVs. The rise in innovations in smart TV software and display resolutions will lead to the expansion of the global smart TV market at a CAGR of over 21% during the forecast period.
Growing influence of digital media on smart TV advertising and marketing
Smart TV manufacturers are increasingly using digital media to market their products as it provides them a deep data insight. This helps vendors to improve the overall consumer viewing experience and expand their customer base. The growing use of digital tools is expected to have a positive impact on the overall market growth.
For the detailed list of factors that will drive the global smart TV market during the forecast period 2019-2023, click here.
With the presence of several major players, the global smart TV market is fragmented. This robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading smart TV manufacturers, that include Koninklijke Philips NV, LG Electronics Inc., Samsung Electronics Co. Ltd., Sony Corp., and VIZIO Inc.
Also, the smart TV market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage on all forthcoming growth opportunities.
Read the full report: https://www.reportlinker.com/p0862400/?utm_source=PRN
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