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Parks Associates: 50% of consumers 50 and older very interested in emergency panic button service or home emergency system
[November 13, 2018]

Parks Associates: 50% of consumers 50 and older very interested in emergency panic button service or home emergency system

DALLAS, Nov. 13, 2018 /PRNewswire/ -- Parks Associates research shows that 50% of consumers ages 50 and older in U.S. broadband households are very interested in an emergency panic button service or home emergency system. The international research firm will address how solutions that improve quality of life for seniors are expanding market opportunities for independent living solutions at the 13th-annual CONNECTIONS™ Summit: IoT and the Smart Home on January 8 at CES® 2019 in Las Vegas, which concludes with a networking reception, sponsored by Homematic IP.

CONNECTIONS™ Summit features multiple sessions examining mass-market business strategies, partnership opportunities, the impact of voice on the user experience, and advances in AI and data analytics. CONNECTIONS™ Summit sponsors include, Asurion, Cirrent, F-Secure, Homematic IP, Hive Home, Inspire, Minim, ROC-Connect, and Trusource Labs.

"Consumers 50 and older show strong interest in connected services that can support daily living needs that become more difficult with age," said Jennifer Kent, Director, Research Quality & Product Development, Parks Associates. "New solutions, like the Uber Health initiative, can tap into this demand and growing interest in connected services for health-related purposes, and we will see many more examples of connected health solutions at CES 2019. In the independent living session at CONNECTIONS™ Summit, we will discuss the latst innovations and trends that extend and improve the independent living experience."

The session Independent Living: Serving Consumers at Home, January 8 at 4:15 p.m., will examine smart home solutions that deliver life- and cost-saving health benefits at home, including medical monitoring, telehealth technologies, and personalized delivery/transportation services. Dina Abdelrazik, Research Analyst, Parks Associates, will moderate the session.

Speakers for the session include:

  • Rob Flippo, CEO, MobileHelp
  • Geoff Gross, Founder & CEO, Medical Guardian
  • Jay Holley, Head of Partnerships, Uber Health
  • Claire Miles, Managing Director, Centrica Hive Ltd
  • Lainie Muller, Director, Wellness,

CONNECTIONS™ Summit at CES is a one-day executive summit that focuses on the best business models and value propositions in the Internet of Things (IoT), the smart home, and connected and mobile CE and services. The event includes six executive sessions, two special presentations, and a networking reception, sponsored by Homematic IP, on January 8, the opening day of CES.

For more information on Parks Associates research or events, visit, or contact, 972-490-1113. To schedule an interview with an analyst or to request specific research data, please contact Julia Homier at

About CONNECTIONS™ Summit at CES
CONNECTIONS™ Summit at CES is an annual research and industry event hosted by international research firm Parks Associates at CES in Las Vegas. The executive event features one day of panel discussions on the smart home, Internet of Things (IoT), and connected entertainment, with trends and implications for connected consumers and opportunities for companies to build new revenues and innovative business models.

The 2019 CONNECTIONS™ Summit will take place January 8 during CES, which runs January 8-11 in Las Vegas. During CES, visit Parks Associates at Booth # 42,953 in the Sands Hall. Follow the event on Twitter at @CONN_Summit. http//

Media Contact:

Julia Homier
Parks Associates

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