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Welcome to Teads, The Global Media PlatformNEW YORK and LONDON, Oct. 10, 2018 /PRNewswire/ -- Teads' development has long been fueled by a vision to build the definitive platform that unites and empowers the world's top publishers to provide a global alternative to the advertising ecosystem. To articulate this vision clearly to the marketplace, Teads today is sharing its expanded company vision and adopting the tagline, "The Global Media Platform." Today's announcement also reflects Teads' continued journey to evolve from simply providing video ad products to providing a broader set of full-funnel ad solutions to the world's best publishers and advertisers. In September 2017, Teads launched its Viewable Display product suite which now represents nearly 20% of the company's annual revenue. In June 2018, Teads launched a new disruptive, performance-based buying model helping advertisers deliver new visitors and prospects to their digital properties. This performance offering has already been adopted by many of the top auto manufacturers, retailers and consumer tech companies amongst other sectors. Teads CEO Bertrand Quesada says "Our vision is to build the definitive platform that unites the world's best publishers, creating an alternative to Google & Facebook by delivering an audience of over 1.2 billion consumers on a brand safe, transparent platform. The Global Media Platform is the result of Teads' commitment to delivering better advertising outcomes for brands, better monetization solutions for publishers, and better experiences for consumers." Company Vision 1. A Single access point to the world's top publishers 2. Creative that cuts through the noise but respects the user 3. Full-funnel ad & monetization solutions, tailored to business objectives 4. Guaranteed outcomes, powered by AI & Data "Very few platforms have the ability to deliver high quality and mass reach on a global scale. As a result, Teads has become a core partner to MediaCom and many of our largest clients," said Stephen Allan, Global CEO of MediaCom, the WPP agency. "Our partnership with Teads will enable our partners to further engage with our audience of globally curious people through innovative technology and ad formats." Nicolas Sennegon- Executive Vice President and Chief Commercial Officer of The Economist Group Today, Teads is also launching a new corporate campaign in digital and print trade media, communicating to the industry that "The Best Publishers Are on Teads." ABOUT TEADS Teads, The Global Media Platform. Teads unites and empowers the best publishers in the world and distributes ads to 1.2 billion people every month within professionally-produced content. Teads' end-to-end platform delivers full-funnel, outcome-oriented advertising powered by cutting-edge creative technology and AI-driven optimization. Not content with outdated ad experiences in the market, Teads has reinvented digital ads and raised quality standards to delight users, publishers and advertisers. Teads partners with the leading marketers, agencies and publishers through its team of 720+ people in 26 countries. CONTACTS View original content to download multimedia:http://www.prnewswire.com/news-releases/welcome-to-teads-the-global-media-platform-300728914.html SOURCE Teads |