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Consumer Satisfaction with the Oculus Rift is High, Finds Strategy AnalyticsThe video game industry is an ever-changing multibillion dollar industry with augmented and virtual reality the industry's next areas of focus. Oculus and HTC (News - Alert) have jockeyed for position atop of the PC-based VR industry for the last two years, trying to create the most immersive VR experiences for consumers. With Oculus edging ahead, a new report from Strategy Analytics' Consumer Sentiment Analytics (CSA) group, VR Consumer Sentiment Snapshot: Immersion Satisfaction High Among Oculus Buyers, has examined over 2,100 Oculus Rift consumer reviews to analyze consumer sentiment. Consumer Satisfaction for the Oculus Rift is high. Key Report Findings
Kevin Nolan, VP, UXIP added, "The Oculus clearly provides satisfaction. But for PC-based VR to make a greater impact, device manufactures will have to improve hardware designs and work closely with content developers to improve picture quality." About Strategy Analytics (News - Alert) Strategy Analytics, Inc. provides the competitive edge with advisory services, consulting and actionable market intelligence for emerging technology, mobile and wireless, digital consumer and automotive electronics companies. With offices in North America, Europe and Asia, Strategy Analytics delivers insights for enterprise success. www.StrategyAnalytics.com. About Consumer Sentiment Analysis (CSA) Strategy Analytics' Consumer Sentiment Analytics service tracks and analyzes customer ratings and feedback on the top selling smartphones. Monthly reports track buyer sentiment for currently active leading devices, while regular strategic analysis reports highlight trends and offer insight on issues such as improving customer satisfaction, NPS etc. For current active top selling smartphones, Consumer Sentiment Analytics reports on a monthly basis:
Consumer Sentiment Analytics delivers strategic analysis reports highlighting key insights and trends. Topics are driven by client input and requests. Click here for more information.
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