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A2P SMS Market (2017 - 2025) - Global Analysis and Forecasts by Type, by Application, by Business Model, by Vertical - ResearchAndMarkets.com

[July 19, 2018]

A2P SMS Market (2017 - 2025) - Global Analysis and Forecasts by Type, by Application, by Business Model, by Vertical - ResearchAndMarkets.com

The "A2P SMS Market (2017 - 2025) - Global Analysis and Forecasts by Type, by Application, by Business Model, by Vertical" report has been added to ResearchAndMarkets.com's offering.

A2P SMS market is expected to grow from US$ 44.12 Bn in 2017 to US$ 60.55 Bn by 2025 at a CAGR of 4.1% between 2018 and 2025.

The ubiquitous nature of SMS ensuring maximum reach out to customers who stay even in the remotest areas has prompted marketers to switch to this communication channel. The steady inclination towards using SMS for marketing and other allied activities has been very effective and consequently been adopted by various industry verticals. Apart from that, SMS has also been adopted for security authentication purposes proving to be of high worth to BFSI vertical. High adoptions of A2P SMS have resulted in the revenues of A2P SMS crossing P2P SMS and prompting companies to launch innovative products and solutions in it.

Specialized A2P SMS companies have the capacities to bring the technology and the business model to operators in a partnership that enables operators to deploy an A2P SMS platform with no CAPEX or OPEX (News - Alert) and start enjoying the benefits of A2P SMS almost immediately. In this arrangement, the platform provider takescare not only of the technology but integration and platform maintenance and customer support as well. Despite the opportunities presented to them, operators sometimes aren't capable to take advantage of A2P SMS. A2P SMS delivery and management is resources and time intensive but network operators would not prioritize it so high and invest in new technologies to take care of the above mentioned two factors.

The A2P SMS market is broadly classified into type, application, end user verticals and geography. The segmentation in this research study has been finalized post in-depth secondary research and extensive primary research. Also, we have studied the market segments offered by major players in this market, in order to understand widely used market-specific terminologies to represent any particular segment. Thus, we have incorporated outputs of this research and have come up with a final segmentation of the market.

Key Topics Covered:

1. Introduction

2. Key Takeaways

3. A2P SMS Market Landscape

4. A2P SMS Market - Key Industry Dynamics

5. Global A2P SMS Market Analysis - Preferred Business Model

6. A2P SMS - Global Market Analysis

7. A2P SMS Market Revenue and Forecasts To 2025 - Types

8. Global A2P SMS Market Revenue and Forecasts To 2025 - Application

9. Global A2P SMS Market Revenue and Forecasts To 2025 - Business Model

10. Global A2P SMS Market Revenue and Forecasts To 2025 - Vertical

11. Global A2P SMS Market - Geographical Analysis