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IEEE GlobalSpec Launches Marketing Maven eBookALBANY, N.Y., June 13, 2018 /PRNewswire/ -- IEEE GlobalSpec, the leading provider of digital media solutions designed to connect industrial marketers with their target audience of engineering and technical professionals, today announced the availability of the Marketing Maven eBook, Online Marketing for the Industrial Sector. The eBook features the most popular articles from the Marketing Maven blog (marketingmaven.globalspec.com), as well as new content created exclusively for the publication. This selection of marketing articles is designed for B2B sales and marketing professionals in the industrial sector and includes news, research, analysis, and insights on a variety of relevant topics that can help today's industrial marketers build stronger businesses. The eBook addresses four areas of marketing strategy: digital, email, content, and social media. "The unveiling of our Marketing Maven eBook is another great feature of IEEE GlobalSpec's efforts to provide industrial marketers across the globe with expert information and insight to stay on the leading edge of digital marketing," said Patrick Mhoney, President and CEO of IEEE GlobalSpec. "This eBook is another tool that will help them make informed decisions for the overall benefit of their organizations." The eBook is available for download here. The Marketing Maven blog is an online resource that provides the latest news and trends to industrial marketers for online marketing success. To receive marketing strategies, effective practices, and valuable tips, subscribe today to the monthly Marketing Maven e-newsletter. About IEEE GlobalSpec About IEEE Contact: View original content with multimedia:http://www.prnewswire.com/news-releases/ieee-globalspec-launches-marketing-maven-ebook-300665097.html SOURCE IEEE GlobalSpec |