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GEICO Shares Bike Technologies That Are Making It Safer to Ride
[May 12, 2018]

GEICO Shares Bike Technologies That Are Making It Safer to Ride


For 150 years, bike technology has been changing. Ever since a steam-powered engine was attached to an iron-framed pedal bike, circa 1870, and was called a "steam-powered velocipede," bike technology has progressed.

During Motorcycle Safety Month, GEICO wanted to share some innovations and focus on motorcycle safety.

Electronic throttle control processes engine speed, bike speed, and gear selection before it releases an adjusted amount of throttle, resulting in a smoother overall riding experience. Electronic throttle control also allows for "Eco" and "Sport" settings for better performance and fuel economy.

Adaptive headlights will brighten up your turn. As the motorcycle leans into a curve, an onboard sensor calculates the lean angle and directs the light, illuminating the dark areas standard headlamps miss.

Motorcycle stability control utilizes several sensors to detect a loss of traction and applies both brakes. However, don't mistake this for anti-lock brakes (ABS (News - Alert)), also available on bikes. The stability control system not only applies the brakes but also uses engine braking to regain control of the bike.

Thin-Film Transistor displays will likely replace analog speed clusters. The LCD flat-panel screen already used on performance-oriented bikes allows users easily to update interfaces and customize depending on riding disciplines.

For other motorcycle related articles, please visit GEICO More. Additional safety tips will ensure that everyone has a safe and enjoyable motorcycle season.



GEICO (Government Employees Insurance Company) is a member of the Berkshire Hathaway family of companies and is the second-largest private passenger auto insurance company in the United States. GEICO, which was founded in 1936, provides millions of auto insurance quotes to U.S. drivers annually. The company is pleased to serve more than 16 million private passenger customers, insuring more than 27 million vehicles (auto & cycle).

Using GEICO's online service center, policyholders can purchase policies, make policy changes, report claims and print insurance ID cards. Policyholders can also connect to GEICO through GEICO Mobile, reach a representative over the phone or visit a GEICO local agent.


GEICO also provides insurance quotes on motorcycles, all-terrain vehicles (ATVs), boats, travel trailers and motorhomes (RVs). Coverage for life, homes and apartments is written by non-affiliated insurance companies and is secured through the GEICO Insurance Agency, Inc. Commercial auto insurance and personal umbrella protection are also available.

For more information, go to www.geico.com.


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