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Voonik Kids Wear Collection - a New Growth Driver
[November 27, 2017]

Voonik Kids Wear Collection - a New Growth Driver

BENGALURU, November 28, 2017 /PRNewswire/ --

Voonik, India's first personalization-based shopping platform launched its Kids wear collection on 14th November. Kids wear collection is focused on clothes and accessories for children in the age group of 0 to 12 years. The collection is based on the company's ethos of making fashion accessible and affordable to all and is available on Voonik's website, mobile site and mobile app.

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In the last two weeks, the kids wear collection is getting consistent traction from all customers. Within one hour of the launch, more than 200 orders got placed.

The company has recently added ethnic styles in the kids wear collection. From lehenga choli to party dresses for girls and blazers to sherwanis for boys, the kids wear collection covers everything parents want to buy for their little ones during the family weddings.

There is also a winter wear collection that has all styles of caps, gloves, jeggings, jeans, onesies, jackets, sweaters and such.

Sujayath Ali, CEO, Voonik, said, "Our customers are overwhelmed with the amazingcollection and are constantly writing to us to add more styles. The best thing is the pricing, winter wear is available starting at Rs. 299 and the wedding and party clothes are in the range of Rs. 399 to Rs. 1999."

With the launch of kids wear, Voonik's fashion offering is now complete. There is a collection of sarees, kurtis, salwar suits, dresses and tops for women. For men they have shirts, T-shirts, shoes, watches and such. The company boasts of a network of 40,000 plus seller partners across the country and has 30 million customers. With kids wear, the company is deepening its engagement with the sellers to penetrate a highly profitable market segment where both the frequency as well as the number of items per orders is higher than any other fashion category.

About Voonik: 

Voonik is India's leading fashion marketplace, with a focus on personalization. With 30 million downloads and over 40,000 selling partners on-board, Voonik is on its way to becoming India's largest online fashion company.

Voonik believes that everyone can be fashionable every day. To deliver this promise, they have built a sophisticated stylist recommendation functionality. Using this in-house AI platform, users can discover the most relevant fashion that suits their body, lifestyle, personality and budget.

Media Contact:
Deepti Bhadauria
VP of Branding & Marketing
Voonik Technologies Private Limited

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