TiVo to Power Cable Operators' Mobile and Second Screen Experience
WASHINGTON, DC, Jun 10, 2013 (Marketwired via COMTEX) -- TiVo Inc. (NASDAQ: TIVO), a leader in the advanced television entertainment market, today announced its highly rated mobile app and second screen companion experience is now available for cable operators 'powered by TiVo.' The offering provides the ability to offer an operator's subscribers access to a powerful second screen experience specifically designed to support all households -- homes with and without TiVo devices. This increased flexibility for the operator will further engage subscribers via their mobile devices and enhance the value of the operator's video and broadband subscription.
Thomas Elam, Vice President and General Manager Service Provider Business, TiVo, said, "TiVo's operator solutions help the provider's subscribers realize the full value of their subscription and enhance content related transactions. We are excited to provide the full power of our mobile applications 'powered by TiVo' to our operator partners. This key part of our strategy to provide great media experiences on all screens will be a co-branded experience to promote customer retention -- especially for users who may not yet have a TiVo set-top box (STB) -- and provides our partners a competitive advantage in the TV Everywhere game." Atlantic Broadband, who recently signed with TiVo, will be the first U.S. cable operator to put forward this tailored mobile experience for subscribers. When Atlantic Broadband launches their TiVo solution in the fall, it will include the TiVo mobile applications in addition to TiVo's complete STB solution (multi-room DVR and HD-STB).
The operator mobile apps 'powered by TiVo' provide cable subscribers an easy-to-use interface to find great stuff to watch, see what's coming up next through the TiVo Live Guide or browse/search TV and movies. And these features work for all operator users -- not just those with a TiVo STB. These customers can also explore and learn even more about their favorite TV shows, movies, actors and directors. For subscribers with TiVo devices, they will also have the ability to remotely schedule recordings, Wish List(R) and Season Pass(R) recordings, manage the DVR's To Do and Season Pass lists, and control their device with the mobile app's remote control functionality. Finally, when paired with a TiVo Stream and an iOS device, users can stream content within the home network and side-load recordings to take on the road.
TiVo's recently released "What to Watch Now" gives users a personalized dashboard combining recommendations and personal preferences to present viewers exactly the content they want most anytime they turn on their TV. The What to Watch Now feature displays suggestions in six columns categorized by what's popular based on viewership data and geography, sports on now (powered by Thuuz), movies on now, favorite channels, kids programming on now and surfaces your most recent recordings. This discovery feature enhances the value of cable packages by keeping customers engaged instead of turning away to other content sources.
Mobile apps 'powered by TiVo' are flexibly built so that the app is ready to integrate seamlessly into cable operator extensions (e.g.
customer help, billing, account management, etc.). Additionally, the mobile apps' overall branding is easily customized so that operators' unique branding is front and center while still retaining the proven easy-to-use interface.
TiVo's applications are easy to deploy. The customer searches the appropriate App store for the MSO brand, finds the App and logs in using their existing MSO credentials via an integration with the operator identity system using SAML authentication (Security Assertion Markup Language).
This news was announced at the NCTA Cable Show 2013 in Washington, D.C.
About TiVo Founded in 1997, TiVo Inc. (NASDAQ: TIVO) developed the first commercially available digital video recorder (DVR). Today TiVo is a global leader in advanced television service for virtually any platform or device. TiVo offers its service directly to consumers, and also distributes its technology and services through solutions tailored for cable, satellite and broadcasting companies. Since its founding, TiVo has evolved into the ultimate single-solution media center by combining its patented DVR technologies and universal cable box capabilities with the ability to aggregate, search and deliver millions of pieces of broadband, cable and broadcast content directly to the television. TiVo also continues to weave itself into the fabric of the media industry by providing interactive advertising solutions and audience research and measurement ratings services to the television industry.
TiVo, WishList, and Season Pass, and the TiVo Logo are trademarks or registered trademarks of TiVo Inc. or its subsidiaries worldwide.
Copyright 2013 TiVo Inc. All rights reserved. All other trademarks are the property of their respective owners.
This release contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. These statements relate to, among other things, the timing of the launch of Atlantic Broadband's TiVo solution, including its whole-home solution of multi-room digital video recorder and HD set-top-boxes and Atlantic Broadband's 'powered by TiVo' mobile application in the fall of this year. Forward-looking statements generally can be identified by the use of forward-looking terminology such as, "believe," "expect," "may," "will," "intend," "estimate," "continue," or similar expressions or the negative of those terms or expressions. Such statements involve risks and uncertainties, which could cause actual results to vary materially from those expressed in or indicated by the forward-looking statements. Factors that may cause actual results to differ materially include delays in development, competitive service offerings and lack of market acceptance, as well as the other potential factors described under "Risk Factors" in TiVo's public reports filed with the Securities and Exchange Commission, including TiVo's Annual Report on Form 10-K for the fiscal year ended January 31, 2013, Quarterly Report on Form 10-Q for the three months ended April 30, 2013 and Current Reports on Form 8-K. TiVo cautions you not to place undue reliance on forward-looking statements, which reflect an analysis only and speak only as of the date hereof. TiVo disclaims any obligation to update these forward-looking statements.
SOURCE: TiVo, Inc.