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Qualcomm to enhance Vuforia software platform for real-time text recognition
[January 15, 2013]

Qualcomm to enhance Vuforia software platform for real-time text recognition

Jan 15, 2013 (Datamonitor via COMTEX) -- Qualcomm Incorporated, a provider of wireless technologies, has announced that its subsidiaries, Qualcomm Technologies, Inc. and Qualcomm Austria Research Center GmbH, will enhance the Qualcomm Vuforia software platform to support real-time text recognition using smartphone and tablet cameras.

When released in spring 2013, Vuforia's text recognition capability will allow developers to build educational experiences that incorporate interactivity with real world objects. Additionally, developers can use Vuforia's text recognition to enable a new form of data entry in addition to on-screen keyboards and speech-to-text, the company said.

Qualcomm Vuforia enables developers, creative agencies, brand, and content owners to create mobile apps that can 'see' and now 'read' using smartphone and tablet cameras on iOS or Android devices. Qualcomm Vuforia utilizes computer vision technology to enable augmented reality experiences that drive customer engagement with print media and advertising, consumer products and packaging, and educational materials, the company added.

"Qualcomm Technologies is thrilled to collaborate with Sesame Workshop to create experiences that are both fun and educational for children," said Jay Wright, vice president of business development, Qualcomm Technologies, Inc. "As Qualcomm has always been on the cutting edge of creating new mobile experiences, Sesame Workshop has always taken a pioneering approach to helping children learn in new and creative ways. By enabling apps to 'read' using the Qualcomm Vuforia platform, we believe a whole new generation of educational experiences will now be possible." Republication or redistribution, including by framing or similar means, is expressly prohibited without prior written consent. Datamonitor shall not be liable for errors or delays in the content, or for any actions taken in reliance thereon

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