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PR Newswire's Business Technology Round-up, 4 January 2013
[January 04, 2013]

PR Newswire's Business Technology Round-up, 4 January 2013

LONDON, January 4, 2013 /PRNewswire via COMTEX/ -- Sound hat to hit CES 2013, zeebox enlists Gracenote technology for latest development and Samsung Smart TVs get AutoTrader app A unique type of hat that allows its owner to listen to music and take calls without the need for earphones or earpieces has been announced for this coming week's CES 2013 in Los Angeles.

Max Virtual LLC, a small start-up based in Delaware, has produced a special hat called "Cynaps" which, on the surface, looks just like a regular baseball cap. However the inclusion of small modules inside the lining of the hat, which vibrate using bone conduction to transmit sound directly to the inner ear, sets it apart from the crowd.

It is widely believed that the Cynaps also has the edge over traditional everyday headphones in terms of audio quality and clearness of sound, with music, conversations and other audio media being transferred directly to your inner ear.

The project to find financial backing for the Cynaps continues on, a crowdfunding website for independent enterprises and inventions.

zeebox, an award-winning app for iOS and Android that allows users to find out information about TV, such as which shows are currently trending, has announced that it will soon be adding a new feature to the app, courtesy of established metadata provider Gracenote.

The feature - powered by Gracenote Entourage Automatic Content Recognition (ACR) - will allow zeebox users to identify TV programmes and movies by using their smartphone or tablet to "listen" to a few seconds of what's on screen. The app will then be able to provide, within moments, a synchronised second-screen experience whether the footage is live or time-shifted.

The new edition of the zeebox app will also be demonstrated at the CES 2013 next week.

And as well as the normal selection of car-related shows on TV, car-lovers in possession of Samsung Smart TVs now have the option of downloading a special app that relates to their interest too.

The app, created with - a leading resource for car buyers and sellers - allows the viewer to watch video reviews and shopping advice films produced by AutoTrader experts. Users can also make use of a search function to locate specific models they're interested in.

The app is the brainchild of's Product Innovation Team, who are keen on creating new technologies that challenge what is seen to be the traditional car purchasing route. Nick Park, director at, spoke on the company's choice of television manufacturer, saying: "Samsung Smart TV is a widely available platform so it's a great test bed for us." Follow PR Newswire on Twitter Keep up-to-date with the latest sector-specific news headlines by following PR Newswire's Twitter accounts: Consumer Finance Manufacturing Sports Business Energy Health Multi-cultural Technology Business technology Environment Media Public policy Transport About PR Newswire PR Newswire is the premier global provider of multimedia platforms that enable marketers, corporate communicators, sustainability officers, public affairs and investor relations officers to leverage content to engage with all their key audiences. Having pioneered the commercial news distribution industry 58 years ago, PR Newswire today provides end-to-end solutions to produce, optimize and target content - from rich media to online video to multimedia - and then distribute content and measure results across traditional, digital, mobile and social channels. Combining the world's largest multi-channel, multi-cultural content distribution and optimization network with comprehensive workflow tools and platforms, PR Newswire enables the world's enterprises to engage opportunity everywhere it exists. PR Newswire serves tens of thousands of clients from offices in the Americas, Europe, Middle East, Africa and the Asia-Pacific region, and is a UBM plc company.

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