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Research and Markets: Philippines - Mobile Communications - Market Overview and Forecasts: The Number of Mobile Telephone Subscribers Has Grown By More Than 90 Million Coming Into 2012(M2 PressWIRE Via Acquire Media NewsEdge) Dublin - Research and Markets (http://www.researchandmarkets.com/research/qhd9vl/philippines_mobi) has announced the addition of the "Philippines - Mobile Communications - Market Overview and Forecasts" report to their offering. Synopsis The Philippines mobile market took off back in 1999/2000. In the decade or so since the number of mobile telephone subscribers has grown by more than 90 million coming into 2012, mobile penetration had moved past 100% in this country of around 94 million people. This report looks at the market in which this growth has taken place. It also describes another related phenomenon - the surprising performance of SMS in the Philippines. Around 1.8 billion SMS messages are being sent every day in the Philippines. This is the largest SMS volume in the world, the Philippines accounting for more than 10% of global SMS at one stage and the country's mobile operators were reported to be generating the highest proportion of non-voice revenues in the world. But an indication of the constant change in the mobile market is that the Philippines SMS market had started to decline in 2010/2011 as the impact of internet-based social networks started to have an impact on SMS usage. This report takes a broad look at the mobile market in the Philippines and provides some pertinent statistics. Key developments: The Philippine mobile market had passed the milestone of 100% penetration; both Smart and Globe Telecom have introduced high speed mobile data services; the two operators also launched trial 4G/LTE services; the NTC approved PLDT's acquisition of Digitel with certain conditions; mobile operators cut SMS rates in accordance with NTC mandate; a dispute between the operators and the NTC over per-pulse billing remained unresolved for the time being; AZ mobile lost its court appeal against the NTC's decision on awarding of 3G licences. Companies covered in this report include: PLDT, Smart Communications, Talk N Text (TNT), Red Mobile (CURE), Globe Telecom, Digitel, Extelcom, Bayantel, MultiMedia Telephony, AZ Communications Network. For more information visit http://www.researchandmarkets.com/research/qhd9vl/philippines_mobi CONTACT: Research and Markets, Laura Wood, Senior Manager. [email protected] Fax from USA: 646-607-1907 Fax from rest of the world: +353-1-481-1716 Sector: Wireless (http://www.researchandmarkets.com/categories.asp cat_id=93&campaign_id=qhd9vl) ((M2 Communications disclaims all liability for information provided within M2 PressWIRE. Data supplied by named party/parties. Further information on M2 PressWIRE can be obtained at http://www.presswire.net on the world wide web. Inquiries to [email protected])). (c) 2012 M2 COMMUNICATIONS |