[April 11, 2011]

Adobe Launches Creative Suite 5.5 Web Premium

Adobe Systems (News - Alert) Incorporated (Nasdaq:ADBE) today announced Adobe® Creative Suite® 5.5 Web Premium, a significant update to the award-winning suite of software for Web designers and developers. New in the suite are updated versions of Adobe Dreamweaver®, Adobe Flash® Professional, Adobe Flash Catalyst®, Adobe Flash Builder™, the all-new Flex framework for mobile devices, Adobe Device Central and Adobe Acrobat® X Pro. Key innovations include substantive HTML5 advancements in Dreamweaver, new tablet and smartphone application development capabilities in Flash Professional CS5.5 and Flash Builder Premium 4.5, and enhanced cross-browser testing as well as mobile emulation and on-device debugging. The new CS5.5 features give Web professionals the ability to bring high-impact content experiences and mobile apps to the latest form factors across Android™, BlackBerry (News - Alert) Tablet OS and iOS platforms.

Today also sees Adobe launch an affordable and flexible subscription-based pricing plan, attractive to customers that want to get current and stay current on Creative Suite products, have project-based needs, or try the software for the first time. New Subscription Editions ensure customers with active subscriptions are always working with the most up-to-date versions of the software, without the upfront cost of full pricing. Now customers can use Adobe Web Premium CS5.5 for as little as US$89 per month.

"The explosion of smartphones and tablets is drastically changing how content is distributed and consumed, and Web Premium CS5.5 ensures that designers and developers can target mobile platforms first, helping them secure the widest possible reach of their interactive content and applications on devices," said Lea Hickman, vice president of Creative Suite Design and Web product management, Adobe. "Thanks to advances in HTML5 and Flash tooling, the delivery of browser content and new rich interactive apps has never been easier across Android (News - Alert), BlackBerry Tablet OS and iOS."

Far-Reaching Advances in HTML5 and Flash Tooling

Web Premium CS5.5 advances HTML5 authoring tools, continuing Adobe's commitment to offer the best solutions for Web designers and developers to create browser-based content that gives end-users a seamless and immersive experience across virtually any screen. New HTML5 support in Dreamweaver CS5.5 includes jQuery mobile framework integration for browser-based content and PhoneGap integration for native and mobile application design and development. Enhancements to the multiscreen preview panel in Dreamweaver have also been made, supporting the latest in media queries, WebKit engine updates, and CSS3 attributes, enabling side-by-side renderings of what a single design looks like on different form factors.

"With Adobe the jQuery project has spent a significant amount of time researching and developing user interfaces for mobile browsers, the final result being the creation of the jQuery Mobile framework," said John Resig, founder of the jQuery Project. "We're excited about having jQuery Mobile integrated into Adobe Creative Suite 5.5 Web Premium as it will allow Web designers and developers to create refined Web applications that work across both mobile and desktop platforms."

"At FX Networks we're constantly exploring ways to engage viewers and enhance the traditional television viewing experience," said Jason Phipps, vice president of digital media marketing, FX Networks. "With Adobe Creative Suite 5.5 we have the ability to rapidly leverage our content across multiple platforms creating immersive applications for Web includig for any mobile device."

New additions in Flash Professional CS5.5 include content scaling so users can easily scale their content on stage to adapt to different screen sizes, which is a huge timesaver. Flash Professional CS5.5 also includes a new shared assets feature for more streamlined publishing, as well as more than 20 new code snippets for creating mobile and Adobe AIR® applications for accelerometer, multitouch gestures, and save/load data.

Enhanced Application Development for Mobile Devices

Adobe CS5.5 Web Premium includes new mobile application development support to deliver rich interactive applications to the latest Android, BlackBerry Tablet OS and iOS devices. In the updated Flash Builder 4.5 users have new mobile support for ActionScript and mobile Flex projects, as well as improved designer-developer collaboration throughout application development with a new bi-directional workflow with Flash Catalyst CS5.5 and Flash Professional CS5.5.

New capabilities in Adobe Flash Builder 4.5, Flash Professional CS5.5 and the introduction of the Flex 4.5 framework for mobile devices, let designers and developers build mobile applications that run on iPhone, iPad, Android devices and BlackBerry PlayBook. The apps can be easily deployed through the application markets such as Apple's (News - Alert) iTunes App Store*, Android Market and BlackBerry App World.

Enhanced Browser Compatibility Testing

To keep Web developers and designers ahead of rapidly changing technology, Web Premium CS5.5 includes new HTML5 emulation and support for the latest mobile devices in Adobe Device Central, software that simplifies the production of innovative and compelling content for mobile phones and consumer electronics devices. Adobe BrowserLab, a key component of Adobe CS Live online services**†, has also been updated for cross-browser compatibility testing for the newest browsers to help ensure Web projects are accurately previewed across a spectrum of browsers.

Pricing and Availability

Adobe Creative Suite 5.5 Web Premium is scheduled to ship within 30 days with availability through Adobe Authorized Resellers, the Adobe Store at www.adobe.com/store in North America and Adobe Direct Sales. Estimated street price for the suites is expected to be US$2599 for CS5.5 Master Collection, US$1899 CS5.5 Design Premium, US$1799 for CS5.5 Web Premium, US$1699 for CS5.5 Production Premium and US$1299 for CS5.5 Design Standard. Upgrade pricing and volume licensing are available.

By subscribing to Creative Suite, customers can choose a one-year subscription plan for lower payments or a month-to-month subscription for greater flexibility. For more information about Subscription Editions, visit: www.adobe.com/go/cssubscription.

Education pricing for students, faculty and staff in K-12 and higher education is available from Adobe Authorized Education Resellers and the Adobe Education Store at www.adobe.com/education/purchasing/education_pricing.html. More information regarding education volume licensing for higher education and K-12 institutions can be viewed at www.adobe.com/aboutadobe/volumelicensing/education.

For more detailed information about features, OS support, upgrade policies, pricing and international versions please visit: www.adobe.com/go/creativesuiteweb. Creative Suite 5.5 Web Premium integrates with Adobe CS Live online services†, which are complimentary until April 12, 2012.

About Adobe Systems Incorporated

Adobe is changing the world through digital experiences. For more information, visit www.adobe.com.

©2011 Adobe Systems Incorporated. All rights reserved. Adobe, the Adobe logo, Creative Suite, Dreamweaver, Flash, Flash Catalyst, Flash Builder, Acrobat, and AIR are either registered trademarks or trademarks of Adobe Systems Incorporated in the United States and/or other countries. Android is a trademark of Google, Inc. All other trademarks are the property of their respective owners. Prices listed are the Adobe direct store prices; reseller prices may vary. Prices do not include tax or shipping and handling.

* Subject to Apple's current requirements and approval.

** CS Live online services are complimentary until April 12, 2012. See http://www.adobe.com/go/CSLive for details.

† Adobe online services, including Adobe CS Live Services, are available only to users 13 and older and require agreement to additional terms and Adobe's online privacy policy (available at www.adobe.com/go/terms). Online services are not available in all countries or languages, may require user registration and may be subject to change or discontinuation without notice. Additional fees or subscription charges may apply.

This press release contains forward-looking statements, including those related to Adobe's future product plans, which involve risks and uncertainties that could cause actual results to differ materially. For a discussion of these and other risks and uncertainties, individuals should refer to Adobe's SEC (News - Alert) filings. Adobe does not undertake an obligation to update forward-looking statements.

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