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Advanced Digital Institute: Advanced Digital Institute becomes Jennic partner
[October 10, 2007]

Advanced Digital Institute: Advanced Digital Institute becomes Jennic partner


(M2 PressWIRE Via Thomson Dialog NewsEdge)
RDATE:10102007

The Advanced Digital Institute (ADI) today announces that it has become
an accredited development partner of Jennic's JADE (Jennic Accredited
DEvelopers) programme.

The accreditation is ADI's first collaborative partnership, and will
see the Embedded Systems team at ADI working closely with Jennic to
carry out research and development work for Jennic's ZigBee solutions.
ADI has already developed a PDA based Windows Mobile interface to
Jennic's wireless ZigBee modules in the area of Home Automation and it
is actively pursuing a technology interest in large scale ZigBee
network implementation.

Russell Wilkes, Sector Manager for the Embedded Systems team at ADI
said, "We are very much looking forward to establishing a long term
collaborative partnership with Jennic, and we are delighted that our
applied research and development activities utilising Jennic's IEEE
802.15.4 and ZigBee wireless technology have resulted in ADI being
invited to join Jennic's JADE partner program."

The JADE programme is designed to establish a tightly integrated
network of companies which help Original Equipment Manufacturers (OEMs)
reduce time to market and cost of entry into the wireless sensor market.

Colin Faulkner, Marketing Manager - ZigBee at Jennic commented, "JADE
is a key part of our program to enable our customers to develop
products with the assurance that they are working with our accredited
design partners. ADI's accreditation is therefore a testament to the
work they have already done with our wireless microcontrollers. We
are confident that the Embedded Systems team's development activities
and expertise in areas such as home automation will lead to new and
exciting applications for wireless sensor networks based on our
products".

About Advanced Digital Institute

The Advanced Digital Institute (ADI) is the UK's first independent
research and development organisation dedicated to supporting high-tech
companies maximise the exploitation of innovative product ideas and the
intellectual property rights attached to them. Working directly with
industry it will also collaborate with the region's universities.

ADI is funded by a GBP2M Yorkshire Forward contract, Bradford
Metropolitan District Council, Airedale Partnership, and EU Regional
Fund support. For further information on ADI visit www.adi-uk-com.

About Jennic

Jennic is a fabless semiconductor company leading the wireless
connectivity revolution by providing wireless microcontrollers for a
broad range of applications. Its expertise in systems and software
combined with world class RF and digital chip design provides low cost,
highly integrated wireless microcontrollers with a focus on the
IEEE802.15.4 and ZigBee standards. The company's products include
state-of-the-art low power wireless microcontrollers, modules,
development platforms, protocol and application software.
Headquartered in Sheffield, UK, Jennic also has offices in China,
Japan, Korea, Taiwan, East and West coast USA. For more information,
visit www.jennic.com.

ZigBee: wireless control that simply works

The ZigBee Alliance is an association of companies working together to
enable reliable, cost effective, low-power, wirelessly networked,
monitoring and control products based on an open global standard. The
ZigBee Alliance membership comprises technology providers and original
equipment manufacturers worldwide. Membership is open to all.
Additional information can be found at www.zigbee.org.

CONTACT: Alf Lombardi, Shrewdd
Tel: +44 (0)7879 634864
e-mail: alflombardi@shrewdd.com
WWW: http://www.shrewdd.com

((M2 Communications Ltd disclaims all liability for information
provided within M2 PressWIRE. Data supplied by named party/parties.
Further information on M2 PressWIRE can be obtained at
http://www.presswire.net on the world wide web. Inquiries to
info@m2.com)).

Copyright 2007 M2 Communications Ltd.

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