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Boost Mobile Expands Exclusive Line of Female-Friendly Phones
[October 30, 2006]

Boost Mobile Expands Exclusive Line of Female-Friendly Phones


IRVINE, Calif. --(Business Wire)-- Substance and style are in vogue with two new fashion-forward handsets from Boost Mobile(R). The latest edition to Boost's portfolio of phones designed to appeal to its style savvy female customers, the Motorola i835 handsets in purple and white are the ultimate fashion accessories as well as mobile devices to carry through the seasons.



Sassy and sweet, the Motorola i835 in purple from Boost Mobile is the only purple-colored phone out on the U.S. market. This sophisticated handset features a discreet floral design in complementary colors that accents its contemporary style and is preloaded with feminine wallpapers such as "Sweet Lilac" and music and voice ringtones featuring a personal butler.

The Motorola i835 in white from Boost Mobile is candy striped in frost and ice with an exterior screen that lights up with vibrant disco lights that move to the beat of a MIDI ringtone. In addition, a brightly lit keypad makes for easy dialing or playing 5-Card Draw with confidence.


Both handsets' artistic exteriors were designed by Boost Mobile's in-house creative designer, Gina Scollick, who took a feminine approach to the Motorola i835. "I wanted to design a phone for girls that was feminine, but not bubble gum," said Scollick. "The designs of the purple and white i835 phones from Boost Mobile were created for a diverse group of individuals with various tastes and life stories - the diversity and uniqueness of each individual is what inspires my work."

The i835 handsets in purple and white also include an AgION antimicrobial coating to help protect the phones' painted surfaces from damaging bacteria, in addition to featuring the latest mobile GPS capabilities such as TeleNav(TM) that assists users in navigating to a destination using real-time visual and audible driving directions for $5 for four routes. And as with all Boost Mobile phones, the i835 handset features Boost(TM) Walkie-Talkie, which offers Nextel's nationwide walkie-talkie service for a $1 per day for unlimited national usage, and the charge applies only when the service is used.

Exclusively from Boost Mobile, the Motorola i835 handsets in purple and white are available today at www.boostmobile.com and local wireless dealers for a suggested retail price of $129.99.

Also launched this month for Boost Mobile customers is a new "hybrid prepaid" option, called Boost Premium Prepaid(SM), which offers multiple plan choices with convenient cash or credit payment options, and no term contract or commitment. Customers can sign up either online at www.boostmobile.com or direct from the handset for one of Boost Premium Prepaid's three monthly rate packages of $30, $50 and $70.

The Motorola i835 Handsets in Purple and White from Boost Mobile Feature:

-- Nationwide Boost(TM) Walkie-Talkie*

-- Boost(TM) Multi-Media Messaging and Text Messaging*

-- Boost(TM) Wireless Web*

-- Large Color Screen (130x130)

-- Java(R) Enabled Games and Applications

-- Hands-free Speakerphone

-- GPS Enabled (Global Positioning System)

-- Music, Voice and Polyphonic Ringtones

-- Approximately 135 minutes talk time**

-- Approximately 60 hours standby time**

-- External display

-- Voice Mail

-- VibraCall(TM) Alert

-- Picture Viewer

-- National Roaming

-- 600 Entry Phonebook

-- Voice Notes

-- Voice Activated Dialing

-- $10 call credit included

About Boost Mobile

Based in Irvine, California, Boost Mobile, LLC, a division of Sprint Nextel Corporation (NYSE:S), is a lifestyle-based telecommunications brand focused on offering premium Pay-As-You-Go wireless phones and services to the youth market. Boost is among the fastest growing wireless services in the U.S. and now has more than 3.8 million customers - the majority of which are under the age of 25. Boost-branded wireless phones, with its exclusive Boost(TM) Walkie-Talkie service and Re-Boost(R) Cards, are available nationwide at locations where youth prefer to shop, including national retailers and convenience stores, and merchants that focus on fashion, music, and action sports-related activities. Experience Boost on the Web at www.boostmobile.com.

All features, functionality and other product specifications are subject to change without notice or obligation.

*Airtime, data charges and/or additional charges may apply.

**All talk and standby times are quoted in Digital Mode, and are approximate. Battery performance depends on network configuration, signal strength, operating temperature, features selected, and voice, data, and other application usage patterns.

MOTOROLA and the Stylized M Logo are registered in the US Patent & Trademark Office. Java and all other Java-based marks are trademarks or registered trademarks of Sun Microsystems, Inc in the U.S. and other countries. All other product or service names are the property of their respective owners. All rights reserved.

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