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Siemens Introduces iScan, the New State-of-the-Art in-Office Ear Impression Scanner, at the 2005 American Academy of Audiology Annual Convention
[March 31, 2005]

Siemens Introduces iScan, the New State-of-the-Art in-Office Ear Impression Scanner, at the 2005 American Academy of Audiology Annual Convention

WASHINGTON --(Business Wire)-- March 31, 2005 -- Siemens Hearing Instruments, Inc

-- iScan Integrates Seamlessly into the Hearing Care Professional's Workflow, Allowing Hearing Care Professionals to Scan Ear Impressions in Their Office -- Making the Ordering Process Completely Electronic and Paperless

Siemens Hearing Instruments, Inc - the largest manufacturer of hearing instruments in the United States - introduces iScan(TM), the first in-office ear impression scanner designed exclusively for use by the hearing care professional, in their office. For the first time, hearing care professionals will be able to scan ear impressions using state-of-the art technology in their office and then send the custom product order, including the digital impression electronically to the manufacturer for production. The electronic transfer of the order can be accomplished by either the Siemens "mySiemens" e-business website or the NOAH eTONA electronic ordering system. mySiemens is a complete e-business website that allows hearing care professionals to interact with Siemens 24/7, 365 - empowering them to work when and how they wish and creating a completely integrated ordering system. The NOAH eTONA platform is a newly emerging system produced by HIMSA, also intended for placing electronic orders.

With iScan, hearing care professionals will be able to take advantage of digital scanning's known benefits to obtain an overall more accurate and efficient hearing instrument fitting process. iScan will help make that process faster through a complete online ordering system, subsequently helping deliver hearing instruments faster and more efficiently to the estimated one million people who receive new or replacement hearing instruments each year.

Introduced to the 5000+ attendees at the 2005 American Academy of Audiology meeting in Washington DC, and available later this year, the innovative iScan system will bring the benefits of cutting-edge ear impression scanning techniques into the hearing care professionals' office. Patients should experience better-fitting, custom made hearing instruments with a faster manufacturing turn around time as a result of iScan's state-of-the-art technology. "Coupled with hearing instruments like the Siemens ACURIS(TM), our most advanced hearing instrument technology, iScan represents another major milestone for the hearing care community," said Dr. Thomas Powers, Chief Research Officer at Siemens Hearing Instruments, Inc. "We are proud to introduce here at the American Academy of Audiology, the first digital impression scanner, developed exclusively for use by Audiologists and other hearing care professionals. There is no better place to introduce an efficient, fast and accurate scanning and ordering process that can significantly benefit the patients and practices of audiologists and dispensers."

iScan represents a new trend for the hearing instrument fitting process because it goes a long way to eliminate most of the hassles related to handling the ear impression during the ordering process including shipping and paper-work related errors. In addition, if hearing care professionals ever need to order a remake or replacement, they have the option of using the original iScan file without having to create and send a new impression. The digitized impressions produced by scanning have been shown to result in a more precise hearing instrument fit and that leads to improved patient satisfaction.

"I am very excited about the availability of Siemens' iScan," said audiologist Gary Leffke, Au.D., FAAA, from Virginia Beach, Virginia. "I have a very busy practice and being able to accurately scan ear impressions in-office and electronically send them to the manufacturer is a big advantage to me. It frees up more of my time and improves my patient's overall experience."

iScan's state-of-the art technology allows hearing care professionals to increase their productivity and provide better customer service to their patients. The Siemens e-ordering system offers complete online ordering, which is a convenient and fast electronic ordering process that allows the audiologist and dispenser to spend more time with their patients and not with paper work. "Now that I have experienced iScan, don't dare take it away from me," laughs Rich Burba of Audiology Services in Glen Ellyn, Illinois, "I love this system. The technology is so convenient and efficient, my turnaround time has never been better. It's one thing that has really made a positive difference in my workday."

About Siemens

Siemens Hearing Instruments, part of Siemens Medical Solutions, is one of the leading manufacturers of hearing instruments in the United States. Headquartered in Piscataway, New Jersey, the Company offers a range of innovative products, solutions and services to Hearing Care Professionals across the United States. Among its innovative products, the Company designs and manufactures a variety of digital hearing instruments in all styles to improve the quality of life for individuals with hearing loss. Visit for more information. Siemens Medical Solutions of Siemens AG (NYSE:SI) with headquarters in Malvern, Pennsylvania and Erlangen, Germany, is one of the largest suppliers to the healthcare industry in the world. The company is known for bringing together innovative medical technologies, healthcare information systems, management consulting, and support services, to help customers achieve tangible, sustainable, clinical and financial outcomes. Employing approximately 31,000 people worldwide and operating in more than 120 countries, Siemens Medical Solutions reported sales of 7.07 billion EUR, orders of 8.12 billion EUR and group profit of 1.05 billion EUR for fiscal 2004. More information can be obtained by visiting

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