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transcosmos and Sankei Digital Jointly Work on the New Media - "Sankei Aplista" Introduced Today
[November 15, 2012]

transcosmos and Sankei Digital Jointly Work on the New Media - "Sankei Aplista" Introduced Today

Tokyo, Japan, Nov 15, 2012 ( via COMTEX) -- transcosmos inc. (Headquarters: Tokyo, Japan; President and COO: Masataka Okuda; TSE First Section: 9715; hereafter, transcosmos) and Sankei Digital Inc. (Headquarters: Tokyo, Japan; President & CEOt: Tetsuji Kondo) introduced their new service "Sankei Applista" on October 23. Sankei Digital was in charge of its production, while transcosmos takes care of its sales and management.

According to the research by a U.S. company Flurry, in the U.S., mobile app usage time has exceeded Internet usage time, and the Smartphone and applications markets are expected to grow further. "Sankei Aplista" takes advantage of research and editing capabilities of the Sankei Shimbun Group who has been acting as a pioneer in the area of Smartphone by offering an electronic newspaper for Smartphones and transcosmos' business know-how to aim at being the Number One app review and news site.

Applicable devices PC site and Smartphone site (iPhone app is scheduled to be introduced in December 2012 and Android app in spring of 2013.) The slogan is "Make Your Smartphone More Fun." Sankei Aplista's slogan is "Make Your Smartphone More Fun." Even the novices can easily start using Smartphones. The experienced users could get more out of them. Sankei Aplista is an information service which helps users with apps reviews, feature articles, and Smartphone-related news. The editing department interviews celebrities and Smartphone experts to provide users various information. It is also knowledgeable about the overseas apps information.

1i 1/4Features to accommodate needs of novices to experts We deliver various kinds of feature articles from celebrities' ways of using Smartphones and selecting apps and useful features on apps which can be applied to your own life to behind-the-scenes details of popular apps' and games' development process. Our strength is the overseas apps trends, such as the U.S., China, and South Korea. We deliver news on trends different from those in Japan on a regular basis.

Example of a feature article: "Makoto Ogawa's Apps Diary" Ms. Makoto Ogawa is a personality who, after "graduating" from a music group Morning Musume., has been producing her own applications and has even starred in apps shows. Users could enjoy her daily life relating her application production and other Smartphone related topics in a diary.

2i 1/4Apps Reviews to Help You Find Your Favorite App Out of over a million applications for the iPhone, iPad. and Android, selectively screened apps are introduced on a daily basis.

3i 1/4Smartphone Related News In the world of rapidly-changing Smartphones and tablets, we deliver you the latest information such as the new models and services and domestic and international market trends.

About Sankei Digital Inc.

Established on November 1, 2005. Being handed over the digital business of Sankei Shimbun Co., Ltd. (Headquarters: Chiyoda-ku; President: Takamitsu Kumasaka), Sankei Digital Inc. handles website management for Sankei Shimbun Group's various media and publishing of news contents to portal sites and mobile devices. URL) About transcosmos inc.

transcosmos launched operations in 1966. Since then it has combined superior "human resources" with the most up-to-date "technological" capabilities to enhance the competitive strength of its corporate clients by providing them with high value added and superior services. It provides overall IT outsourcing services such as Call Center Services, Business Process Outsourcing Services, and Digital Marketing Services either as standalone solution or as combined services to its corporate clients to optimize their marketing efficiencies, to expand sales and gain new customers in EC business, and to reduce clients operational cost. Further, these services have been expanded beyond Japan, globally, centered in Asia. transcosmos aims to be the "Global IT Partner" of its corporate clients to provide them with high quality outsourcing services on a global scale.

*The listed company names and product and service names are each company's registered trademarks or logos.

Inquiries from the media should be forwarded to transcosmos inc. Public Relations & Advertising Department Mail: pressroom (at) trans-cosmos (dot) co (dot) jp Read the full story at

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