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Alliance Data's Bread® Business Announces Technology Partnership with Royal Bank of Canada (RBC)COLUMBUS, Ohio, Jan. 28, 2021 /PRNewswire/ -- Alliance Data Systems Corporation (NYSE: ADS), a leading provider of data-driven marketing, loyalty and payment solutions, today announced its Bread division is licensing its payments technology platform to RBC (NYSE: RY), a premier global financial services provider. Bread is a leading payments technology company that enables seamless checkout experiences for merchants and partners, and was recently acquired by Alliance Data. RBC is leveraging Bread's white-label digital payments platform to expand its payment solution offerings for Canadian merchants. Launched in fall 2020, PayPlan powered by RBC is an innovative way for Canadian customers to pay for big-ticket items over time. "Canada is Bread's first international expansion, and is another example of how Bread continues to build merchant-focused point-of-sale payment solutions that give shoppers more convenience and choice," said Derek Joyce, president, Bread. "Our agreement with RBC accelerates Bread's platform growth and enables us to continue bringing next-generation payment and checkout solutions to more consumers globally." PayPlan by RBC is an end-to-end solution tailored for merchants. Using Bread's robust application programming interface (API) and customizable payment infrastructure, merchants benefit from a fast and easy integration that creates a frictionless user experience designed to grow sales and reduce shopping cart abandonment. "Bread's platform expands our payment capabilities, and enables us to deliver an innovative e-commerce solution that helps merchants unlock more revenue at the point-of-sale," said Amit Sadhu, vice president, personal lending at RBC. "This is another example of how RBC is working with fintechs to meet the evolving needs of Canadian merchants and customers." "This announcement is evidence of the power of Bread's modern payments technology to drive value to bank partners like RBC and its merchants through convenience and choice for today's digitally savvy consumers," said Val Greer, chief commercial officer, Alliance Data Card Services. "With Alliance Data's recent acquisition of Bread, we are excited about this opportunity for Bread to bring to bear its innovative technology, unique digital capabilities and exceptional talent to offer a white-label solution that augments RBC's existing merchant payment suite." For more information about Alliance Data's Bread business, please visit www.breadpayments.com. About Alliance Data Alliance Data's Card Services business is a comprehensive provider of market-leading private label, co-brand, general purpose and business credit card programs, digital payments, including Bread®, and Comenity-branded financial services. LoyaltyOne® owns and operates the AIR MILES® Reward Program, Canada's most recognized loyalty program, and Netherlands-based BrandLoyalty, a global provider of tailor-made loyalty programs for grocers. More information about Alliance Data can be found at www.AllianceData.com. Follow Alliance Data on Twitter, Facebook, LinkedIn, Instagram and YouTube. About Bread About RBC Forward Looking Statements We believe that our expectations are based on reasonable assumptions. Forward-looking statements, however, are subject to a number of risks and uncertainties that could cause actual results to differ materially from the projections, anticipated results or other expectations expressed in this release, and no assurances can be given that our expectations will prove to have been correct. These risks and uncertainties include, but are not limited to, factors set forth in the Risk Factors section in our Annual Report on Form 10-K for the most recently ended fiscal year, which may be updated in Item 1A of, or elsewhere in, our Quarterly Reports on Form 10-Q filed for periods subsequent to such Form 10-K. Our forward-looking statements speak only as of the date made, and we undertake no obligation, other than as required by applicable law, to update or revise any forward-looking statements, whether as a result of new information, subsequent events, anticipated or unanticipated circumstances or otherwise. Alliance Data Shelley Whiddon – Media Rachel Stultz – Media
View original content to download multimedia:http://www.prnewswire.com/news-releases/alliance-datas-bread-business-announces-technology-partnership-with-royal-bank-of-canada-rbc-301217004.html SOURCE Alliance Data Systems Corporation |