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December 10, 2018

The Best Online Courses to Expand Your Digital Marketing Skills

Self-improvement is an integral part of our personal and professional growth. We need to improve our skills constantly to stay competitive in the workplace. Unfortunately, due to a shortage of time, we often cannot attend offline seminars and courses, which, nonetheless, shouldn’t become a hindrance to professional development. That’s when online courses come in handy.

Today, we are going to talk about boosting your digital marketing skills through online courses, which are absolutely pocket-friendly.

Canvas Marketing Courses

Those whose main job is to promote products and services worldwide should be familiar with the subtleties of writing for a global market. Of course, there are reliable online writing companies you can pay to have a paper written or get some otherunique, high-quality content you can use for marketing purposes. It’s imperative for a professional marketer to be able to employ the most effective writing techniques for reaching diverse market segments. Canvas can show you the ropes of marketing relativism and help you write for different languages and cultures.

WordStream’s Courses

If you are in search of the best online resource to learn pay-for-click marketing or improve your general digital marketing skills, definitely pay attention to WordStream’s PPC university courses. This university offers free lessons for both beginners and advanced users willing to know how to market products and services and attract and retain loyal customers using Target (News - Alert) Interactive Marketing techniques. With the easy-to-browse lessons available on the website, every user can fill their knowledge gap in one click. As for more experienced marketers, they can avail themselves to additional modules for social advertising and learn the ropes of search engine and social media marketing from WorldStream.

Google (News - Alert) Online Marketing Challenge

Google is quite thoughtful when it comes to learning and education. This time you can learn digital marketing from the big G offering beginners to test their professional skills and apply their knowledge to practice. Annually, groups of marketing students from different corners of the world get a chance to create and run their own advertising programs for a real business or non-profit organization within the allocated budget. The winners get not only valuable prizes from one of the most influential and world’s largest corporations but also get valuable experience that will pave the way for their further professional growth and accomplishments.

Google also offers comprehensive online courses in search engine marketing, influencer marketing, automated content creation, e-commerce marketing, social media marketing, direct mail marketing, contextual advertising, blogging, advertising in e-books, games, and other forms of digital products. Moreover, you can improve your content marketing skills with Google and polish them with, the writing service that knows everything about creating high-quality marketable content. 

Alison Diploma in E-Business

Another option to consider is free online courses by Alison Diploma in E-Business. Currently, there are more than five million users undertaking courses in social media marketing and E-business. Upon successful completion of the course, all participants get a free virtual diploma that confirms their having expanded digital marketing skills with Alison.

Presently, Alison assists lots of users in building skills in such digital marketing areas as web analytics, mobile marketing, advanced search engine optimization, email marketing, blogging, digital measurements, and many more. Moreover, with the help of an Alison Diploma in E-Business courses, you’ll learn the basics of Google Analytics, which will not only make you more experienced with designing effective marketing strategies but also help you develop and promote your own digital business platforms. 

Social Media Quickstarter Digital Marketing Course

Marketing has long become social. Therefore, there is no way beginner-level marketers can become successful unless they are well-versed in the nuances of social media marketing. Social Media Quickstarter Digital Marketing Courses offer a step-by-step guide to building a killer marketing strategy attracting customers via popular social networking sites, as well as image hosting and video-sharing of online resources.

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