There's no denying that many people out there are getting at least some entertainment options provided by the folks at Netflix. With a wide array of streaming video choices at a low price, there's plenty of value involved there. But for users that share a streaming account—like families—finding just what one person wants to watch can be difficult thanks to the rest of the family's tastes. Netflix has a plan to fix that, and it should be ready this summer.

Netflix was out at E3 for the big gaming show—which may sound odd on the surface, but given Netflix's presence on most gaming consoles, it may not be so outlandish after all—and Netflix was reportedly explaining just what it was that made Netflix such an impressive step in the growing revolution of television.

According to Todd Yellin, Netflix's vice president of product innovation, television has gone from a place where a TV show goes out over the air and the only way to tell who's watching is to make guesses based on Nielsen diaries, to a format where a show can be tracked by number of viewers, time of day of viewing, and even what kind of device was used to view.

This gives a much better picture of what's popular and what's not, and allows Netflix a way to serve up content that's more in tune with viewers' tastes. If Netflix knows you've been geeking out on “Buffy the Vampire Slayer” episodes recently, it can from there note that “Cabin in the Woods” is on hand for streaming, as is “Dr. Horrible's Sing-Along Blog,” all united by the common thread of Joss Whedon.

But what is Netflix to do with a profile that has episodes of “Arrested Development” intermingled with a viewing of “No Strings Attached,” several episodes of “My Little Pony: Friendship is Magic” and one viewing of “Session 9”?

This kind of strange divergence is common in families that share a Netflix account, so the question becomes what to do with these different people's tastes who all share a common home? Netflix is looking to roll out individual user profiles under that shared account, such that individual users would get recommendations based on that user's experience, and leave out the experiences of everyone else.

Yellin demonstrated the separation on an iPad, showing a simple touchscreen interface where users selected a sub-profile within the account and then got recommendations based on that sub-profile's viewing. The sub-profiles can be age-locked, keeping kids away from the harder stuff until sufficiently matured to view it properly.

The interface seems easy enough to work with, though viewers with eclectic tastes that may have a similar profile to the one described above will likely still throw Netflix off sufficiently that recommendations will be tough. But for families with profiles that look like that? Netflix's new plan should go a long way in terms of making recommendations much more accurate and based on what each viewer would like, not on what someone else would prefer.