There has been a ton of buzz about the release of the New Kindle Fire HD as another step by the Internet giant to truly take on Apple (News - Alert) and its iPad. One of the coolest features of the Kindle Fire HD is that it will apparently be a bit less expensive than the iPad and will even be less expensive than the machine that first served as Amazon’s flagship tablet. 

With a price tag (News - Alert) of $159 the Kindle Fire HD is a device that people who would never have considered buying a tablet, will consider buying. There hasn’t been a tablet, iOS or Android (News - Alert) that has been this cheap, that still has a high level of quality.  The Kindle Fire is a trailblazer in that regard.


Image via www.amazon.com

With the lower price comes a few features that users must pay for but it doesn’t seem as if those features will be enough to keep people away from the device. One such feature is that there will an option that will allow users to turn off ads that generally pop up on various portions of the screen. The ads on the screens have long been a staple of Amazon and have been billed as the reason they are able to offer devices for lower costs compared to their competitors.

Most of the other Amazon devices have some sort of ability to pay to have the advertisements turned off, but upon the announcement of the Kindle Fire HD, Amazon said there would be no such feature for that device. Amazon is now backtracking and saying that they will allow users to pay a $15 fee that will get the ads off of their screen. The Kindle E-Readers in particular have the same sort of options, though Amazon indicated they didn’t believe many people would actually pay to have the advertisements removed.

"We know from our Kindle reader line that customers love our special offers and very few people choose to opt out," said Amazon spokeswoman, Kinley Pearsall.

The good news is that even if users do choose to opt out, that $15 fee will only get the cost of the Kindle Fire HD up to $174, still $25 less than what people paid for the original Fire.

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