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CRM's Salesforce.com Customers to Use BoldChat Module TMCnet Contributing Editor Bravestorm, the developers of BoldChat, a solution for live chat, e-mail management and click-to-call functionality, reportedly announced the private availability of its BoldChat module for Salesforce CRM.
Bravestorm ensures that Salesforce customers can improve conversions by 20 percent and reduce CPA using the Boldchat module. Live chat delivers results at less than half the cost of a phone call, and can be continuously optimized. It leverages SmartInvite proactive invitations and well placed chat buttons to chat with more visitors. Bravestorm Chief Executive Officer Steve Castro-Miller said, “Salesforce.com (News - Alert) customers will be able to consolidate contacts for both sales and support potential, and the BoldChat module for Salesforce CRM automates that process simply and efficiently. Live chat is a key component in customer communication and this offering makes it possible to leverage that benefit."
The application automatically creates cases in Salesforce CRM from live chat interaction, with wizard-based installation that makes integration seamless. Comprehensive data from each chat, including complete transcripts, are available as a result. It even includes detailed information such as geo-IP data.
After an easy set-up process, chat interactions occurring in BoldChat appear as cases on a new tab inside the Salesforce CRM interface. Since the integration requires no additional steps on the part of the chat operator, it means that chat agents do not need to access Salesforce during the chat interaction. In addition, the chat is automatically associated and assigned appropriately within Salesforce.
It is a hosted application, removing the burden of added servers, firewalls, or custom application development. It allows instant access to chat history, robust reporting, and easy integration with external applications.
Bravestorm is headquartered in Wichita, Kansas. The company claims to lead the live e-support market in over 70 countries, offering exceptional ROI.
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