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AppTrigger's Ignite(TM) Application Session Controller 8.0 Enables Network Service Providers to Navigate the Path to IMS/NGN
[January 22, 2008]

AppTrigger's Ignite(TM) Application Session Controller 8.0 Enables Network Service Providers to Navigate the Path to IMS/NGN


RICHARDSON, Texas --(Business Wire)-- Service providers currently face major obstacles as they transition from legacy to IP-based networks. The ever-evolving nature of service provider networks creates stranded applications and a breakdown in application feature transparency, resulting in substantially higher operating costs, slower development cycles, and greater subscriber churn.



As service provider networks continue to evolve and expand, business cases struggle to justify replacing large scale IN revenue producing applications. AppTrigger, the leader in application connectivity solutions, aims to solve this problem with the Ignite(TM) Application Session Controller (ASC) version 8.0. Ignite(TM) 8.0 delivers Intelligent Network - Service Capability Server (IN-SCS) functionality that enables service providers to bridge the gap by ensuring their existing voice-centric IN applications such as pre-paid and voice messaging are able to work within the IMS networks. Service providers will experience dramatic CAPEX savings as they no longer need to re-write or re-purchase these IN applications.

AppTrigger's Ignite(TM) Application Session Controller provides a purpose built network element that resides between the application layer and the control plane with the purpose of delivering the right combination of call/session control, signaling, switching and media capabilities to support multiple applications for both new and legacy networks. By utilizing AppTrigger's Ignite(TM) ASC, service providers can re-purpose versus re-purchase applications to work and thrive in IMS/NGN networks resulting in faster time to market and significant cost savings.


"Service Providers are struggling to find alternatives that leverage existing applications to retain their customers and associated application revenue. Legacy application preservation is a key element to an IMS migration strategy. Replacing non-IMS applications today for IP network roll-outs makes little sense if no additional revenue will be generated. By deploying an ASC, service providers can continue moving forward with IMS/NGN network buildouts while still delivering revenue to the bottom line," said Chris Todd, President and CEO of AppTrigger.

According to a recent report by Insight Research on the cost benefits of deploying an ASC versus the IMS re-purchasing model, an ASC can be turned up for an average of 24 percent of the cost of buying a new application platform for IMS even as the service provider continues to move in the direction of IMS. "Network convergence has a tremendous impact on application development and deployment," said Robert Rosenberg, President of Insight Research. "By using the Intelligent Network-Service Capability Server (IN-SCS) functionality of an ASC, service providers can cut the cost of application re-purchasing to approximately $3 million per application. With a potential cost savings of over $7 million per application, the business case for moving to IMS becomes significantly more attractive when an ASC is used."

The AppTrigger Ignite(TM) ASC 8.0 provides an application delivery solution that ensures feature transparency across a variety of disparate networks that is more efficient than other existing models. Key IMS migration features include:

-- IN-SCS INAP - Functionality is for evolving large scale legacy IN applications into IMS network architectures. New IN-SCS INAP (Intelligent Network Application Part is a signaling protocol used in the intelligent network architecture) enables interworking of European wireline networks.

-- SIP ISC Support (IMS Service Control) - Allows services deployed within the IMS environment to interact with the SIP sessions. Provides critical user profile and information updates coupled with features for IMS applications. This includes ensuring the user is allowed to utilize the requested service and is billed for its use and retrieval of user information to be used by the end application.

-- IN Application Brokering - AppTrigger's Ignite(TM) 8.0 supports brokering two existing IN based applications, allowing service providers to maximize the use of existing applications to create new service offerings.

AppTrigger's Ignite(TM) Application Session Controller (ASC) version 8.0 is available now. For more information, please visit www.apptrigger.com.

About AppTrigger, Inc.

AppTrigger is dynamically changing the telecom application delivery marketplace by empowering its customers to insulate their revenue-producing applications from the challenges of the ever evolving fixed-line, mobile, and IP networks. AppTrigger's Application Session Controller provides a purpose built unique combination of media, signaling, call control, and a family of APIs for multi-network, converged application deployments. In an environment of ongoing network evolution, AppTrigger delivers time to market advantages, reduces application deployment costs, and provides feature transparency across disparate networks. For more information, please visit www.apptrigger.com.

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