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Practice Intel Launches Advisory Board Comprising Financial Services and Technology Veterans
[March 11, 2024]

Practice Intel Launches Advisory Board Comprising Financial Services and Technology Veterans


Practice Intel, a data driven platform to help advisors and firms scale organic growth, today announced the appointment of six distinguished financial and tech professionals to its newly established advisory board. These industry veterans are set to play a vital role in steering Practice Intel's efforts to elevate advisor-client relationships and help advisors scale organic growth. Practice Intel's inaugural advisory board members are:

  • Malcolm Ethridge, CFP®, executive vice president at CIC Wealth, CNBC on-air contributor, and host of the "Tech Money" podcast
  • Dean Harman, CFP®, managing director, Harman Wealth Management, member of FINRA's Industry Diversity Advisory Committee, and past chair of the Financial Services Institute
  • Dr. Jordan Hutchison, vice president of technology at RFG Advisory, adjunct professor at the College for Financial Planning and host of the "Game Film with Dr. J" podcast
  • James Lee, CFP®, AIF®, CRPC®, president of Lee Investment Management LLC, and past president of the Financial Plannig Association
  • Raleigh Peters, senior advisor at New Mountain Capital and private investor in Grey Widgeon Partners
  • Scooter Willis, Ph.D., chief executive officer of OneTouch Robotics and founder of TechGarage



These inaugural board members bring experience from well-known firms such as Merrill Lynch, Blackstone, J.P. Morgan Asset Management, Shaping Wealth, XY Planning Network, and The Scripps Research Institute, among others.

"Research shows that just over 10 percent of clients report they're receiving an ideal advice experience and most advisors struggle to realize any meaningful organic growth. There is a persistent gap between where we are and our industry's potential, to the detriment of both advisors and their clients. Practice Intel was created to bridge that gap," said Tom Rieman, CPWA, chief executive officer of Practice Intel. "We know that advisors want to deliver great advice and develop enthusiastic advocates amongst their clients but are often flying blind in terms of where to begin. Practice Intel provides the data and strategic guidance to help advisors excel at delivering a modern, differentiated value proposition. Our new advisory board members, with their extensive knowledge and insights, are key to driving our mission forward. We look forward to the valuable guidance they will bring to our platform."


Practice Intel's mission is to enable more people to realize the full potential of financial advice and subsequently help advisors achieve meaningful organic growth. The firm helps advisors generate practice-level data analytics to measure the quality of the client relationships and provides strategic direction on how to improve. The firm's proprietary Relationship Quality Index™, a measure of embedded growth, serves to quantify and monetize the quality of client relationships.

"Practice Intel has the potential to be a transformative force in our industry," stated Hutchison. "By leveraging technology and decision science principles, Practice Intel not only uncovers the authentic financial aspirations and concerns of clients but also arms advisors with actionable, data-driven insights to address those needs with unparalleled accuracy and empathy. This development marks a significant milestone in the journey towards a more insightful, client-centric financial advice landscape and I'm excited to be part of it."

For more information about Practice Intel, go to pracintel.com.

About Practice Intel

Practice Intel is dedicated to closing the gap between what advisors deliver and what clients want. Its goal is to create the quality experience clients deserve while empowering firms to reach their full potential in stature and valuation. As a growth platform, Practice Intel offers practice-specific insights along with innovative e-learning resources that help advisors elevate their work. Additionally, its objective Relationship Quality Index (RQI) evaluates firm performance, enabling a higher valuation and positioning firms to thrive.


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