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The global marketing cloud platform market size is expected to grow from USD 8.0 billion in 2018 to USD 11.8 billion by 2023, at a Compound Annual Growth Rate (CAGR) of 8.0%NEW YORK, Dec. 18, 2018 /PRNewswire/ -- Growing adoption of content marketing software for personalized marketing and customer engagement to drive the overall marketing cloud platform market APAC to record the highest growth rate in the marketing cloud market during the forecast period The APAC marketing cloud platform market is expected to grow at the highest rate during the forecast period, due to the increasing adoption of innovative technologies, rising investments for digital transformation, and growing Gross Domestic Product (GDP) in the region.APAC is expected to provide significant growth opportunities during the forecast period. Untapped potential markets, high penetration of advanced technologies, and application development in various verticals are expected to drive the APAC marketing cloud market during the forecast period. In-depth interviews were conducted with Chief Executive Officers (CEOs), marketing directors, other innovation and technology directors, and executives from various key organizations operating in the marketing cloud platform market. The following list provides the breakup of the primary respondents' profiles: • By company type: Tier 1 – 41%, Tier 2 – 38%, and Tier 3 – 21% • By designation: C-level – 64%, D-level – 22%, and Others – 14% • By region: North America–45%, Europe–26%, APAC – 19%, RoW – 10% Major vendors offering marketing cloud platform across the globe include Adobe (US), Oracle (US), Salesforce (US), IBM (US), SAP (Germany), Selligent (Belgium), Pegasystems (US), FICO (US), HubSpot (US), SAS (US), Sitecore (Denmark), Nielsen (US), Cheetah Digital (US), Hatchbuck (US), RedPoint Global (US), Optimove (US), MediaMath (US), Zeta Global (US), Sailthru (US), AgilOne (US), Maropost (US), Episerver (US), Emarsys (Austria), and Infusionsoft (US). The study includes in-depth competitive analysis of these key players along with their company profiles, recent developments, and key market strategies. Research Coverage The market study covers the marketing cloud platform market across segments. The report aims at estimating the marketing cloud platform market size and future growth potential across segments, such as type, marketing functions, deployment mode, vertical, and region. Key Benefits of Buying the Report The report will help the market leaders/new entrants in this market with information on the closest approximations of the revenue numbers for the overall marketing cloud platform market and its subsegments.This report will help stakeholders understand the competitive landscape and gain more insights to better position their businesses and to plan suitable go-to-market strategies. The report also helps stakeholders understand the pulse of the market and provides them with information on key market drivers, restraints, challenges, and opportunities. Read the full report: https://www.reportlinker.com/p05661893 About Reportlinker ReportLinker is an award-winning market research solution. Reportlinker finds and organizes the latest industry data so you get all the market research you need - instantly, in one place. __________________________ Contact Clare: [email protected] US: (339)-368-6001 Intl: +1 339-368-6001 SOURCE Reportlinker |