TMCnet News
Facebook Introduces New Tools to Make Fundraisers Even More ImpactfulMENLO PARK, Calif., April 27, 2018 /PRNewswire/ -- Today, Facebook announced new features and tools for Facebook Fundraisers that are aimed at helping fundraiser creators and donors make even greater impact. Every day, people start Facebook Fundraisers to support the causes that matter to them. Experience the interactive Multichannel News Release here: https://www.multivu.com/players/English/81601512-facebook-fundraisers-donations-nonprofit/ These new features include the following:
Matching Donations for Nonprofit Fundraisers Facebook wants to help everyone meet and exceed their fundraising goals through matching donations. Now people who create fundraisrs can pledge to match donations, directly within the fundraisers tool. Matches can be any amount that they choose, from $5 to $2,500, helping people build momentum for their cause.
New features for Impact for Personal Causes Based on feedback from the community, they've added fundraiser categories for family (like adoption or new baby supplies), faith (like missions or religious community events), travel (like educational trips or travel for medical needs), and volunteering (like volunteer programs or supplies) causes. There are already examples of people using these new categories, like Lauren Pyskoty who started a fundraiser to support her first mission trip and raised $1,328. These are in addition to existing categories for personal fundraisers: community projects/groups, sports/competitions, education, medical, pets/animals, personal emergency, crisis relief, and memorial/loss. Asha Sharma, Head of Product for Social Good at Facebook added, "we're inspired by the many ways people have come together to support one another. In the coming weeks, we're eliminating the platform fee on all fundraisers for personal causes, so that people can maximize their fundraising support." To create a fundraiser for a nonprofit or a personal cause, visit facebook.com/fundraisers or tap the Fundraisers bookmark on the Facebook app. You can choose the cause you want to support, share why it's important to you, and follow the steps to set up your goal. The company also waived all fees for nonprofit fundraisers last fall at the Social Good Forum in New York City, NY. "We know people care a lot about the organizations and causes they support. We're grateful for their passion and for the feedback that helps us build better tools to help them reach their fundraising goals," Sharma added. Media Contact: View original content:http://www.prnewswire.com/news-releases/facebook-introduces-new-tools-to-make-fundraisers-even-more-impactful-300637967.html SOURCE Facebook |