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Strategy Analytics: 3 Reasons Operators Will Win with VR Video
[February 26, 2018]

Strategy Analytics: 3 Reasons Operators Will Win with VR Video


Strategy Analytics, Huawei (News - Alert) and China Academy of Information and Communications Technology's new white paper, "VR Video: Operator Opportunities in a Booming Market" shows that despite some of the hype surrounding VR evaporating, the industry continues to gain traction amongst consumers, and network operators are in the best position to capitalize on this growth.

Report author, David MacQueen, said, "There are 3 key reasons operators are best placed to not only benefit from, but help drive the market for VR video. With innovative media offerings, control over network infrastructure, and a role in device distribution, unique opportunities and business models are open to network operators. Operators can learn from the many case studies of successful and growing VR video services detailed in the white paper. They can also play a role in device distribution, helping to overcome some of the consumer pain points to improve time spent in VR, driving the market forwards."

Steven He, Director of Huawei iLab and Chairman of Huawei VR OpenLab Industrial Collaboration Plan said, "Control over the network is a core asset for VR video service delivery and evolution. VR video services can showcase the capabilities of better networks. Operators are also in the optimal position to ensure quality of experience. Network assets give the opportunity for operators to develop new pricing plans based on volume, experience, or both."

"Beyond pricing, operators can also use the network to reduce total cost of ownership of VR devices for consumers, increasing the addressable market. Cloud content creation and content delivery can both grow he market and open up new B2B business opportunities for operators."



The white paper, "VR Video: Operator Opportunities in a Booming Market" can be downloaded at http://www-file.huawei.com/-/media/CORPORATE/PDF/ilab/VR-Video-Operator-Opportunities-Booming-Market.pdf

About Strategy Analytics (News - Alert)


Strategy Analytics, Inc. provides the competitive edge with advisory services, consulting and actionable market intelligence for emerging technology, mobile and wireless, digital consumer and automotive electronics companies. With offices in North America, Europe and Asia, Strategy Analytics delivers insights for enterprise success. www.StrategyAnalytics.com

About Huawei iLab

Huawei iLab is the scenario and solution lab for the network product line, which is dedicated to studies on scenarios, experience, solution, ecosystems, and friendly networks. It studies the friendliness of networks from the perspective of user scenarios and experience, and studies the industry and ecosystem from the perspective of impacts on networks. It is willing to work with industry partners to facilitate business, solution and technical innovation, industry development, and development of an open industry ecosystem for a better connected world.

About China Academy of Information and Communications Technology (CAICT)

Founded in 1957, the China Academy of Information and Communications Technology (hereinafter referred to as "CAICT") is a scientific research institute directly under the Ministry of Industry and Information Technology (MIIT) of China. While sticking to the positioning of "a specialized think-tank for the government, and an innovation and development platform for the industry" and cherishing the cultural philosophy of "boosting prosperity with virtues and expertise" for years, CAICT provides strong support for the industry's major strategies, plans, policies, standards, testing and certification, thus proving itself an important facilitator in the leapfrog development and innovation of China's information and communications industry.


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