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Key Findings of the Global Playout Automation Market | TechnavioThe latest market research report by Technavio on the global playout automation market predicts a CAGR of close to 16% during the period 2018-2022. This press release features multimedia. View the full release here: http://www.businesswire.com/news/home/20180130005858/en/ 
Technavio has published a new market research report on the global playout automation market 2018-2022 under their media and entertainment library. (Graphic: Business Wire) The report segments the global playout automation market by genre (sports, news, entertainment, cartoon and learning, and lifestyle and knowledge), by end-user (international broadcasters and national broadcasters), and by geography (the Americas, EMEA, and APAC). It provides a detailed illustration of the major factors influencing the market, including drivers, opportunities, trends, and industry-specific challenges. Here are some key findings of the global playout automation market, according to Technavio media and entertainment researchers:
Save more with Technavio. Buy 2 reports and get the third for free: View Technavio's latest discounts and promotions Low capital expenses: a major market driver Low capital expense is one of the major factors driving the global playout automation market. The demand for accurate and high-quality content has been substantially high in last five years. This is because of the increasing number of channels, fragmentation of content, and rising variation of language. Video operators continuously concentrate on finding new ways of launching new channels and delivering programs with few resources. With the increasing competition among vendors and low-profit margin, CiaB allows broadcasters to use existing IT-based platform for playout automation that further reduces the capital expense. According to a senior analyst at Technavio for research on gaming, "Using playout automation devices can save broadcasters high capital expenditure and operational costs. Thus, broadcasters are not required to incur additional costs to purchase individual devices to prepare the playout chain. Consequently, playout automation increases operational efficiency and lowers the cost of a broadcasting system by integrating playout and master controls into a single IT-based platform." Looking for more information on this market? Request a free sample report Technavio's sample reports are free of charge and contain multiple sections of the report including the market size and forecast, drivers, challenges, trends, and more. Americas: largest playout automation market In 2017, the Americas earned revenue of USD 618.03 million, accounting for a market share of close to 56%. The market share contributed by the Americas is expected to increase during the forecast period. The presence of numerous broadcasters in this region is one of the major factors contributing to its market growth. The US is a major revenue generator in the Americas and in the global market. The Americas was followed by EMEA and APAC that contributed to a market share of 23.52% and 20.80% respectively. High popularity of cloud-based OTT channel: a key market trend With the increasing connectivity and increasing broadband speed, the OTT service market is growing at a fast pace. Players such as Netflix, Hulu (News - Alert), and Sling TV have experienced exponential growth in their viewer base. Netflix had about 75 million subscribers by the end of Q4 2015 that increased to approximately 109.25 million by the end of Q3 2017. The global expansion of these players explains the need for playout automation. Playout automation provides a platform to expand over-the-top (OTT) services across regions by reducing the capital expense involved in traditional playout. Thus, the demand for playout automation is expected to grow during the forecast period with increasing popularity of cloud-based OTT service. Get a sample copy of the global playout automation market report free of cost Access Technavio's continuously growing gaming research library and find expert analysis on hundreds of markets. About Technavio Technavio is a leading global technology research and advisory company. Their research and analysis focuses on emerging market trends and provides actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions. With over 500 specialized analysts, Technavio's report library consists of more than 10,000 reports and counting, covering 800 technologies, spanning 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio's comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios. If you are interested in more information, please contact our media team at [email protected].
View source version on businesswire.com: http://www.businesswire.com/news/home/20180130005858/en/ |
