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Portada Announces Expansion of Its Sports Business Coverage, Focused On Soccer and The Advancement of Latino Leadership In SportNEW YORK, Jan. 19, 2018 /PRNewswire/ -- Portada, the leading networking solutions platform for dynamic tech, marketing and media companies targeting consumers through cultural insights and passion points in the Americas, today announced an expansion of its sports business coverage, targeting two key areas of growth, the business of soccer and all aspects of sports business around the fastest growing demo in North America, Latino consumers. The editorial coverage will be housed on Portada's digital (www.portada-online.com), event and print properties. SUBSCRIBE here to Portada's daily sports marketing e-letter:
"I am very pleased to be able to help Portada tell the stories in these two key areas of growth, as well as in other places, and to join the Portada board," Favorito said. "There are a tremendous amount of stories out there that need a home, and the editorial team assembled, as well as some other new faces, will help to tell those stories to a wider audience." EXPANDED SPORTS MARKETING BOARD Favorito who has has over 32 years of experience in communications, marketing and digital and social content, will chair Portada's expanded Sports Marketing board. The first Sports Marketing Board in-person meeting will take place during Portada Miami (April 18-19, 2018, EAST Miami Hotel). The group of senior soccer and sports marketing executives that are members of the board include: John Alvarado, VP Brand Marketing, Crown Imports "Portada as a media platform is always looking to cover and engage with key growing demos in the marketplace, and in sports there are perhaps no more faster growing areas that we see as underserved as soccer and the business in and around engaging the Latino community," said Marcos Baer, Portada president. "We are very excited to tell more of the stories around these two key areas as well as other niches in sports business, which we know will be very intriguing not just to our current readers, but to a new growing audience looking for more content on our events and digital platforms." About Portada We are the leading networking solutions platform for dynamic tech, marketing and media companies targeting consumers through cultural insights and passion points in the Americas. Portada members receive top business leads through a guaranteed amount of annual meetings with brand marketing executives. In addition, members obtain best-in-class advertising and PR services through Portada media (events, digital-social and print magazine) with an audited reach of more than 120,000 marketing, tech and media executives. To find out more about the above cited services, please contact Sales Manager Isabel Ojeda at [email protected].
View original content:http://www.prnewswire.com/news-releases/portada-announces-expansion-of-its-sports-business-coverage-focused-on-soccer-and-the-advancement-of-latino-leadership-in-sport-300585106.html SOURCE Portada |