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Digimarc Hosts Webinar Series on the Power of Connected Packaging Technology
[November 02, 2017]

Digimarc Hosts Webinar Series on the Power of Connected Packaging Technology


BEAVERTON, Ore., Nov. 2, 2017 /PRNewswire/ -- Smarter Packaging for the Connected World 





WHAT:


Digimarc Corporation, the inventor of the imperceptible Digimarc Barcode, is hosting a webinar series on best practices for maximizing the benefits of connected packaging. In the next webinar, "How to Create the Connected Package," leaders from McCormick, Sun-Maid and Wegmans will share best practices for leveraging GS1 US Mobile Scan™ and the DWCode™. The discussion will offer insight on design and content strategies to maximize the customer experience. The series is free and open to the public. Interested parties can register here.




WHO:


Panelists, "How to Create the Connected Package:"



  • Steve Schwartz, Manager of Store Operations, Wegmans
  • Michael Okoroafor, VP Global Sustainability and Packaging Innovation, McCormick
  • John Slinkard, VP Supply Chain Management, Sun-Maid 
  • Rich Richardson, VP Standards Development, GS1 US



WHEN:


Wednesday, November 8, 2017, 1pm - 2pm ET/10am - 11am PT




WHERE:


Register here for the webinar.

If you can't attend, register to receive a link to the recordings after the live show.







REPLAY OF WEBINAR #1:




WHAT:


In the first webinar series, "5 Reasons Why Brands Must Embrace Connected Packaging," industry leaders outlined how connected packaging is the key to successful brand strategy, resulting in increased checkout efficiency, supply chain modernization and more consumer engagement.




WHO:


Panelists, "5 Reasons Why Brands Must Embrace Connected Packaging:"



  • Dan Buckman, VP, Customer Solutions, WestRock
  • Bob Taylor, Senior Systems Architect, HP
  • Laura DiSciullo, Senior VP of Marketing and Product Management, GS1 US
  • Heidi Dethloff, VP of Marketing, Digimarc



WHERE:


Access a recorded version of the webinar here.


 

About Digimarc
Digimarc Corp. (NASDAQ: DMRC) is a pioneer in the automatic identification of everyday objects such as product packaging and virtually any media, including print, images, and audio. Based on the patented Intuitive Computing Platform (ICP™), Digimarc provides innovative and comprehensive automatic recognition technologies to simplify search, and transform information discovery through unparalleled reliability, efficiency and security. Digimarc has a global patent portfolio, which includes over 1,100 granted and pending patents. These innovations include state-of-the-art identification technology, Digimarc Barcode, as well as Digimarc Discover® software for barcode scanning and more. Digimarc is based in Beaverton, Ore., with technologies deployed by major retailers and consumer brands, central banks, U.S. states, film companies and professional sports franchises, among others. Visit digimarc.com and follow us @Digimarc to learn more about The Barcode of Everything™.

Digimarc The Barcode of Everything(TM) (PRNewsFoto/Digimarc Corporation)

 

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SOURCE Digimarc Corporation


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