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Mobile Engagement Market Worth 38.70 Billion USD by 2023PUNE, India, October 4, 2017 /PRNewswire/ -- According to the recent research report "Mobile Engagement Market by User Type (SME, LSE), Solution (SMS & MMS, Push Notification, In-App Messaging, E-mail, App/Web Content), Vertical (Financial Services, Retail, Travel & Hospitality, Telecom & IT), and Region - Global Forecast to 2023", published by MarketsandMarkets™, the market will be valued at USD 4.44 Billion in 2017 and is expected to reach USD 38.70 Billion by 2023, at a CAGR of 43.46% between 2017 and 2023. (Logo: http://photos.prnewswire.com/prnh/20160303/792302 )
Early buyers will receive 10% customization on this report The increasing use of mobile device applications and growing focus toward mobile first strategy are among the factors driving the growth of the market. The increased adoption of mobile first approach has enabled in-depth understanding of brands and consumers, meeting consumer needs through mobile devices, and communicating value proposition effectively. The mobile app offers a platform to vendors for utilizing location data, together with search history, to provide a contextual, omnichannel experience across mobile devices. SMEs expected to grow at a high rate during the forecast period The key factor driving the growth of SMEs in the mobile engagement market is the increasing number of vendors that are likely to come up with solutions specifically to cater to the demands of SMEs. This is expected to help these businesses go mobile and start making use of digital marketing to drive traffic and increase sales. Download PDF Brochure: http://www.marketsandmarkets.com/pdfdownload.asp?id=171320714 Retail vertical expected to hold the largest share during the forecast period Key factors contributing to the growth of the mobile engagement market in the retail vertical is the increased adoption of smartphones and tablets, and the use of mobile internet to offer great opportunities to retailers to effectively market their products and services. Mobile engagement market in the North America expected to hold the largest share in 2016 North America is expected to hold the largest market share in 2016 owing to the increased adoption of mobile wallets among customers, which enables communication with brands about sales, offers, coupons, and loyalty programs. The market for mobile engagement in APAC is expected to grow at the highest CAGR during the forecast period and surpass North America by 2023. Inquiry Before Buy @ http://www.marketsandmarkets.com/Enquiry_Before_Buying.asp?id=171320714 Major players operating in the mobile engagement market include IBM (US), Salesforce (US), Oracle (US), Adobe (US), Vibes Media (US), Selligent (Belgium), Urban Airship (US), Appboy (US), Localytics (US), Swrve (US), Tapjoy (US), and Marketo (US). Browse Related Reports Workflow Automation Market by Process (Automated Solution, Decision Support & Management Solution, and Interaction Solution), Operations, Deployment (Cloud, and On-Premise), Organization Size, Offering, Industry, and Geography - Global Forecast to 2023 Geographic Information System (GIS) Market by Component (Hardware (GIS Collector, Total Station, LIDAR, GNSS Antenna) & Software), Function (Mapping, Surveying, Telematics and Navigation, Location-Based Service), End User - Global Forecast to 2023 Subscribe Reports from Semiconductor Domain @ http://www.marketsandmarkets.com/Knowledgestore.asp About MarketsandMarkets™ MarketsandMarkets™ provides quantified B2B research on 30,000 high growth niche opportunities/threats which will impact 70% to 80% of worldwide companies' revenues. Currently servicing 5000 customers worldwide including 80% of global Fortune 1000 companies as clients. Almost 75,000 top officers across eight industries worldwide approach MarketsandMarkets™ for their painpoints around revenues decisions. Our 850 fulltime analyst and SMEs at MarketsandMarkets™ are tracking global high growth markets following the "Growth Engagement Model - GEM". The GEM aims at proactive collaboration with the clients to identify new opportunities, identify most important customers, write "Attack, avoid and defend" strategies, identify sources of incremental revenues for both the company and its competitors. MarketsandMarkets™ now coming up with 1,500 MicroQuadrants (Positioning top players across leaders, emerging companies, innovators, strategic players) annually in high growth emerging segments. MarketsandMarkets™ is determined to benefit more than 10,000 companies this year for their revenue planning and help them take their innovations/disruptions early to the market by providing them research ahead of the curve. MarketsandMarkets's flagship competitive intelligence and market research platform, "RT" connects over 200,000 markets and entire value chains for deeper understanding of the unmet insights along with market sizing and forecasts of niche markets. Contact:
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