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AfterNow is Releasing Blocker, an App for Filmmakers Leveraging Augmented Reality ARKit on iPhone
[September 21, 2017]

AfterNow is Releasing Blocker, an App for Filmmakers Leveraging Augmented Reality ARKit on iPhone


Taking advantage of the new augmented reality features of Apple (News - Alert) ARKit, AfterNow has created an app for filmmakers.

Blocker is a creative tool for filmmakers. It combines a director's viewfinder with the ability to place virtual characters in order to quickly compose shots. It can be used for blocking or storyboarding.

The current version includes:

  • A director's viewfinder
  • The ability to compose a scene with 3D content
  • A physical model of the sun that accurately simulates shadows and color
  • Shareable photos with important shot information baked in

"Our goal is to pull storyboarding and shot blocking into the real world, so that it's intuitive and expressive," said Jesse Vander Does, the Director of Technology at AfterNow.

By mixing virtual characters and objects in the real world, filmmakers can accurately prepare scenes to communicate positioning of cameras and characters.

"ARKit from Apple is enabling developers to create more valuable and practical augmented reality applications on moble phones," according to Philippe Lewicki, Captain of AfterNow.



Blocker is now available for download on the Apple app store for iPhone (News - Alert) 6s and newer, running iOS11.

Apple App store: http://apple.co/2w8VjZw


More information is available on our landing page.

Press Kit: https://goo.gl/CouByb (Screenshot, photo, video, gifs)

About AfterNow

AfterNow is a design and development agency, a Microsoft (News - Alert) Partner for Mixed Reality, and specializes in Augmented Reality. AfterNow creates business solutions and entertaining experiences. Notable clients include Marvel Disney (News - Alert), Warner Bros. and Qualcomm. See our work at www.afternow.io.


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