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Perfect Timing: Watch Station International Taps Shopkick to Drive Discovery, Traffic and Sales
[August 15, 2017]

Perfect Timing: Watch Station International Taps Shopkick to Drive Discovery, Traffic and Sales


Watch Station International, a leader in timepiece retailing, is teaming up with Shopkick, the leading shopping rewards app. Watch Station, part of the Fossil Group, uses Shopkick's (News - Alert) technology to:

  • Reward shoppers with "kicks" for frequenting and making purchases in all 35 U.S. retail stores
  • Target (News - Alert) location-aware messages to greet and engage customers via Shopkick's ShopBeacons
  • Drive incremental foot traffic, sales and a more personal relationship with customers



"Watch Station's curated approach combined with Shopkick's technology will help further establish our physical footprint and draw even more shoppers to our stores," said a Watch Station spokesperson. "Incentivizing shoppers with rewarding experiences for visits, product engagement and purchases converts a first-time customer into an ultimately more loyal one."

"As Watch Station looks to grow brand recognition, they need cutting-edge technologies that involve, entertain and reward," said Bill Demas, CEO of Shopkick. "We help do that without depending on discounts that dilute margins."


Watch Station International creates an appealing and dynamic shopping experience in the world of iconic watch brands. Curating the watch world through amazing stories about brands, technology, trends, and watch culture helps them develop connections with shoppers. That mission is best supported by Shopkick, which encourages frequent touchpoints that deepen engagement with the brand.

About Shopkick, Inc.

Shopkick is the leading shopping rewards app, bringing moments of joy to everyday shopping. For brands and retailers, we provide high consumer engagement along the entire path to purchase. Our unique pay for performance model has been proven to deliver high ROI, driving incremental foot traffic, visits to shelf, and sales. Some of our leading brand and retail partners include Best Buy (News - Alert), Clorox, Coty, GSK, Georgia Pacific, Marshalls, Nestle, Purina, TJ Maxx and Unilever, among others. Shopkick is available for free on the iPhone (News - Alert) from the App Store and for Android (News - Alert) from Google Play.


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