TMCnet News
Mitek's Mobile Fill® Used by Synchrony Financial to Increase In-Store Credit Card Application EfficiencySAN DIEGO and LONDON, March 21, 2017 (GLOBE NEWSWIRE) -- Mitek (NASDAQ:MITK) (www.miteksystems.com), a global leader in mobile capture and identity verification software solutions, today announced that one of the nation’s premier consumer financial services companies, Synchrony Financial (NYSE:SYF), is using Mitek’s Mobile Fill to streamline its in-store credit application process. “We share Mitek’s passion for creating superior consumer experiences through technology innovation,” said Jay Neidermeyer, Senior Vice President and IT Leader for Payment Solutions & Commercial at Synchrony Financial. “We are always seeking ways to streamline our in-store credit application process and Mitek’s technology helps Synchrony’s Mobile Apply app provide shoppers a faster, secure and private application process anywhere in the store.” The issuer behind many of the largest private label credit card programs in the country, Synchrony financed more than $125 billion in purchase volume in 2016 through its partners’ 365,000 locations and their websites and mobile applications. Mitek’s mobile capture technology allows the cameras on in-store agents’ tablets to quickly and accurately uload information into a credit application, saving customers time from manually filling out applications and helping in-store agents increase approvals without slowing down the line at point of sale. “Mobile Fill improves the retail credit application process for busy shoppers who may be hesitant to spend the time required to sign up,” said James DeBello, Chairman and CEO, Mitek. “By using Mobile Fill, associates at retail locations can accurately capture data directly from an applicant’s driver’s license and have the information populated into a digital form for easy and secure credit applications.” Synchrony’s Mobile Apply app with Mitek technology will be showcased at the Synchrony Financial booth #528 at ShopTalk, March 19-22 at the Aria, Las Vegas. About Mitek Follow Mitek on LinkedIn: http://www.linkedin.com/company/mitek-systems-inc- Mitek Contact: Ann Reichert Senior Director of Marketing [email protected] Katherine Verducci MIX Public Relations [email protected] Mitek Investor Contacts: Todd Kehrli or Jim Byers MKR Group, Inc. [email protected] |