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LeEco's Le2 - as Good as Gold on
[February 16, 2017]

LeEco's Le2 - as Good as Gold on

NEW DELHI, February 16, 2017 /PRNewswire/ --

With Le2 in a rich Gold hue now debuting on LeEco's e-commerce marketplace -, users have the luxury of choosing from an exciting tri-color spectrum of - Gold, Grey and Rose Gold

Gold has traditionally been a colour associated with quality, prestige and luxury. And LeEco's Le2 Gold in a rich, warm tone is an eye-catching winner for the confident user, exuding elegance and sophistication. The Gold Le2 signals discreet affluence and will add dash and flair to a user's persona.   

Given the Indian's undying love of all things gold, smartphone manufacturers like LeEco have factored this into the color choices offered to consumers for Le2. Continuing to ride the popularity wave since its launch, Le2 Gold is the new colour option available to shoppers on - in addition to the stylish Rose Gold and urbane Grey. All three colours have proved to be highly appealing to not only the youth but across different age groups. 

LeMall has a limited number of the coveted Le2 Gold, which looks amazingly desirable and whose performance decidedly thrills. Smartphones have become a 24*7 companion and every consumer wants to have a personal connect with his or her device. Here the colour Gold weaves its special magic, as the interpretation of this colour and shade is so personal.

Le2 is a super stylish Superphone from LeEco, which sports a unibody metal design. It is also a powerhouse that packs in Octa-Core Qualcomm® Snapdragon™ 652, which is coupled with 3GB of RAM and 32GB of onboard storage. LeEco's Le2 flaunts a 5.5 inch Full HD display and comes with an in-cell dsplay screen - a feature that is usually present only in much higher priced smartphones.

Le2 offers a 'revolutionary' CDLA audio technology. It comes with the world's first CDLA Standard, patented by LeEco that enables end-to-end lossless digital music transmission. Thanks to this, users can look forward to incredibly improved audio output on Le2. 

The prized Gold colour version of Le2 will go on sale on starting February 16th, 2017. Given the limited availability, aspiring users are advised to log on to the site early to avoid disappointment.   

About LeMall:

LeMall was launched in 2013 in China by Internet technology conglomerate LeEco (formerly Letv) as the e-commerce channel of LeEco. Already a hugely popular e-commerce site in the US, mainland China, and Hong Kong, LeMall was officially launched in India in this June.

LeMall India is committed to giving customers a superior online shopping experience and the privilege of preferential access to Le Ecosystem, a next-generation multi-platform Internet engine that is vertically integrated to deliver premium content, devices and applications. The exciting range of LeEco's gadgets and accessories, available in LeMall India, is expected to usher amazing, lifestyle-enhancing experience powered by tomorrow's technology.

About LeEco:  

LeEco, formerly known as Letv, is a global pioneering Internet and technology company with multiple Internet-based ecosystems across content, devices, applications and platforms. Founded in November 2004 by YT Jia and Hank Liu Hong, LeEco is the world's first video company to go public with a market capitalization of more than $11 billion USD. Headquartered in Beijing, China and Silicon Valley, U.S., it has regional offices in Hong Kong, India and Russia.

With 'Breakthrough Technology, Comprehensive Ecosystem and Disruptive Pricing' as the guiding principle, LeEco is engaged in a myriad of businesses, spanning from Internet-based ecotvs and ecophones, video production and distribution, smart devices/accessories and applications, to e-commerce and connected super-electric cars. The company also features one of the world's largest content libraries, comprising of movies, TV dramas, entertainment shows, sports and music, which can be conveniently viewed on LeEco products, including the ecophones, ecotvs, and in the near future, connected electric vehicles. Breaking the boundaries of industries, LeEco provides personalized products and services for an enhanced user experience at value prices.

Media Contact:
Subhashini Rajaram
Le Ecosystem Technology India Pvt Ltd

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