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OptimizeRx Continues EHR Channel Partnership ExpansionOptimizeRx Reaches More than 500,000 Healthcare Providers in the U.S. ROCHESTER, Mich., Feb. 14, 2017 (GLOBE NEWSWIRE) -- OptimizeRx Corp. (OTCQB:OPRX), the leading aggregator of pharmaceutical-sponsored services in Electronic Health Record (EHR) platforms, has been significantly expanding its EHR channel partnerships. This has more than doubled its healthcare provider reach in the U.S. to more than 500,000 since 2014. The company’s most recent partnership additions include exclusive access to Allscripts EHR TouchWorks, with its advanced platform that supports some of the largest integrated delivery networks in the country. It has also signed Eye Care Leaders, a leading provider of practice performance solutions for ophthalmologists and optometrists. OptimizeRx has grown to more than 370 EHR and eRx network partnerships that allow access at point of prescribe to over half of the HCPs in the U.S. “As a lead physician and patient access company for pharma in the EHR industry, we welcome the new EHR partners to our growing OptimizeRx family, which now represents the healthcare industry’s largest point-of-prescribe promotional network,” said OptimizeRx CEO, William Febbo. “Given how healthcare providers are now spending more than three hours a day on average engaged in their EHR, these additional partners further our mission of enabling physicians to better connect with their patients and help them save money. In the increasingly complex and expensive world of healthcare, we provide a valuable service needed by millions of consumers.” OptimizeRx’s core services are focused on financial messaging, providing physicians with e-Copay offers and e-vouchers to provide to patients at the point of care. These programs have been successful for many brands, yielding returns on investment from 300 to 1,200 percent. While e-Copay and e-voucher programs has proven to be one of the most effective dgital tactics available, brands can be most successful when integrating a suite of digital offerings designed to make the right brand information and services available in the right place to the right customer at the right time. “Regardless of where a brand is in its lifecycle, an EHR program can help drive better patient outcomes and a strong ROI,” said Febbo. “Given the fragmented nature of the EHR industry, healthcare marketers are looking for a partner that can lead them through this maze of digital brand strategies. OptimizeRx is uniquely positioned to be that partner.” About OptimizeRx Corp OptimizeRx core product replaces drug samples with electronic trial vouchers and copay coupon savings that are electronically added to an e-Prescription and sent electronically to the pharmacy and is integrated within leading electronic health record (EHR) platforms in the country, including Allscripts, DrFirst, NewCrop, Quest Diagnostics, Practice Fusion and other EHRs to reach over 500,000 healthcare providers. In turn, OptimizeRx promotes patient savings and support from the world’s largest pharmaceutical companies, including Pfizer, Lilly, Novartis, AstraZeneca and many others. For more information, visit www.optimizerx.com. Important Cautions Regarding Forward Looking Statements OptimizeRx Contact: OptimizeRx’s Investor Relations Contact: |