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bigbasket, India's Largest Online Supermarket, Touches 25,000 Customers in Coimbatore
[February 12, 2017]

bigbasket, India's Largest Online Supermarket, Touches 25,000 Customers in Coimbatore


COIMBATORE, India, February 13, 2017 /PRNewswire/ --

bigbasket, India's largest online supermarket, has successfully catered to 25,000 customers in Coimbatore in a short span of 1 year. bigbasket offers convenient, one-stop online shopping for high-quality, fresh products at competitive prices delivered right to the customer's doorstep. bigbasket has about 4 million customers nationally and currently receives approximately 50,000 orders each day.

     (Logo: http://photos.prnewswire.com/prnh/20150911/10130176 )

Consumers can buy groceries and household items by logging on to bigbasket.com and choosing Coimbatore as the location, or by downloading the Apple and Android compatible bigbasket app to place an order. Placing an order at bigbasket is a very convenient process and customers can choose from a huge range of items including fruits and vegetables, staples, household, personal care, imported and gourmet. bigbasket claims to have the best service metrics in the country with 99% order accuracy and 98+% on-time delivery. Sales from bigbasket's private label are expected to go up to 40% of turnover over 6-8 months from 35% currently.

"We are very excited to have crossed the 25,000 customer mark in Coimbatore. We have received an overwhelming response from the residents of this city and sincerely thank ech one of you for believing in us. It gives us the confidence that customers here have found our services and quality superior to others in the market. With our guaranteed order fill rate and no-questions-asked return policy, bigbasket has become a preferred choice for Coimbatore's supermarket shoppers. Fruits and Vegetables, staples and household items see the maximum demand among the people of Coimbatore. In the city, 75% of the orders are received through the app," said Mr. Sundar R, Regional Business Head, bigbasket.



Commenting on this, Mr. Hari Menon, Co-founder and CEO, bigbasket said, "We believe that a combination of customer focus, operational excellence and advanced technology sets us apart from the rest. The key reason is in our delivery model which is inventory-led. You need to ensure that you are meeting the expectations of a large number of customers. We are focused on growing our organic produce and private labels - Fresho, Royal Organic, Tasties, HappyChef Gourmet and Popular, which would mean a whole new range for our customers in Coimbatore too. We are also very excited about our gourmet and imported assortment."

bigbasket operates a central warehouse, from where all deliveries are executed. The company has its own logistics infrastructure for customer deliveries. All processes are backed by modern IT support to ensure error-free operations, and bigbasket has attained on-time delivery rates of 98+% and order fill rates in excess of 99% consistently. With a catalogue of over 20,000 products including fresh fruits and vegetables, grocery and staples, meats, personal care, and home and kitchen products, bigbasket delivers everything a household may need.


About bigbasket  

bigbasket was founded in December 2011 in Bangalore by a team of five - V S Sudhakar, Hari Menon, Vipul Parekh, V S Ramesh and Abhinay Choudhari. The team has both offline and online retail experience, as they had earlier set up India's first e-commerce site FabMart.com in 1999, and then established the Fabmall - Trinethra chain of more than 200 grocery supermarket stores in southern India. Servicing over 4 million registered customers; bigbasket has grown into India's largest online supermarket with over 20,000 products from over 1000 brands and presence in 30 cities across the country including Bangalore, Hyderabad, Mumbai, Pune, Chennai & Delhi-NCR, with plans to expand to other cities soon. bigbasket's online food store offers a variety of products across various categories: fresh fruits & vegetables, grocery & staples, beverages, bread, dairy & egg products, branded foods, meat, personal care and household products. bigbasket is committed to making life simpler and grocery shopping a breeze!

Media Contact:
Paromita Sarkar
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+91-9313331668
Talking Point Communications


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