TMCnet News

Nissan Motor Launches "NISSAN XTREME COLLECTION", an Online Store Themed Around Its X-Trail Model
[January 17, 2017]

Nissan Motor Launches "NISSAN XTREME COLLECTION", an Online Store Themed Around Its X-Trail Model


YOKOHAMA, Japan, Jan. 17, 2017 /PRNewswire/ -- Nissan Motor Co Ltd (Headquarters: Yokohama, Japan, CEO: Carlos Ghosn) announced today the launch of "NISSAN XTREME COLLECTION", an online store themed around its X-Trail SUV Model, open for a limited period until February 28th.

The store, based on the X-Trail "Tough Gear" concept, offers a selection of products "sourced from the far end of the earth". The online shop features 5 products aimed at recreating extreme environments anywhere, such as a rock to enjoy bouldering at home or water drums to recreate a waterfall, all in line with the X-Trail's high performance on any terrain. The products will be open for purchase for a limited period on Amazon Japan (Amazon.co.jp).

Additionally, a showroom will be open to Japan residents from January 19th to January 22nd at the Nissan Global Headquarters.

A NISSAN XTREME COLLECTION open campaign will also be launched on Social Media, where users will be able to share their product requests using the hashtag #XREME until February 28th.



"NISSAN XTREME COLLECTION" Concept Video: https://youtu.be/mgdAOevoCC8

Official Website: http://www.nissan.co.jp//X-TRAIL/COLLECTION/


Amazon Online Store: https://www.amazon.co.jp/b?ie=UTF8&node=4844785051 (Opens Jan. 19th (Thu.))

About the NISSAN XTREME COLLECTION Products

Products were inspired from trekking and outdoor activities and chosen in collaboration with professional athletes. Transportation is made using the X-Trail Hybrid SUV.

All products have been authorized for sale with the guidance of the respective local and environmental organizations.

Social Media Campaign

An open campaign on Social Media will allow users to make their requests for new products "sourced from the far end of the earth" to be implemented in the future.

In order to apply, users can tweet their new product requests using the #XTREME hashtag on the Social Media platform of their choice (Facebook, Twitter, Instagram). New products that fulfill the logistic criteria will be examined to be added and sold on the store.

Application Period: Jan. 17th (Tue.) 12 p.m. JST ~ Feb. 28th (Tue.) 5 p.m. JST

  • Application Rules and Period are subject to change
  • Only product requests in Japanese will be admitted for examination

* Amazon.co.jp and Amazon are registered trademarks of Amazon.com, Inc.

To view the original version on PR Newswire, visit:http://www.prnewswire.com/news-releases/nissan-motor-launches-nissan-xtreme-collection-an-online-store-themed-around-its-x-trail-model-300391886.html

SOURCE Nissan Motor


[ Back To TMCnet.com's Homepage ]