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Webinar: How to "Cyber Monday-proof" Your E-commerce SiteSAN FRANCISCO, Oct. 31, 2016 /PRNewswire/ -- Black Friday/Cyber Monday is approaching and e-commerce companies are stocking their shelves, but even the best deals on the hottest products will fall flat if the customers can't quickly complete shopping cart checkouts. Clustrix (www.clustrix.com), provider of the first scale-out database designed for the elastic scaling requirements of high-transaction, high-value workloads of today's Web applications, is hosting a webinar on Wednesday, November 16 that will show companies how to plan for the onslaught of visitors and transactions that characterize the nation's biggest shopping day. Sign up now to attend Black Friday & Cyber Monday: Will You Be Making Green or Seeing Red? Clustrix's Dave Anselmi, who brings over 17 years of product management, integration, and project management in database technology and e-commerce, will share his expertise on how companies can prepare for the many pitfalls of Black Friday/Cyber Monday, including:
According to Clustrix, Amazon Prime Day illustrates the challenges that e-tailers face, and if history repeats itself many may not be ready for the traffic. "For two consecutive years Amazon couldn't scale the volumes of transactions that they experienced, resulting in incomplete checkouts, lost revenues and a Twitter explosion of #primedayfail," said Mike Azevedo, CEO, Clustrix. "And if there's one company in the world you'd think could handle it, it'd be Amazon--that's how serious the problem is." The stakes are too high to ignore the database engine The need to deliver a seamless checkout experience may be compounded by another finding from comScore: 52.2 percent of 2015 Cyber Monday shopping was done at work. "If you're shopping while you're at work, you're not going to have the luxury of waiting through a lengthy checkout--people will abandon their carts." This, combined with **Adobe's finding that 26 percent of last year's online sales originated from mobile devices, means that shopper attention spans and patience levels will be short. Life after Cyber Monday: Dave Anselmi will host a "post-mortem" session Sign up to attend at http://www.clustrix.com/company/news-events/events/making-green-or-seeeing-red/ About Clustrix Clustrix is trademarked in the United States. All other trademarks are property of their respective owners. Other product or company names mentioned may be trademarks or trade names of their respective companies. Media contact: [email protected] or 415-989-9000 *comScore (2015, Dec 2). Cyber Monday Surpasses $3 Billion in Total Digital Sales to Rank as Heaviest U.S. Online Spending Day in History. Retrieved from https://www.comscore.com/Insights/Press-Releases/2015/12/Cyber-Monday-Surpasses-3-Billion-in-Total-Digital-Sales-to-Rank-as-Heaviest-US-Online-Spending-Day-in-History **Kaplan, M. (2015, Dec 2). Sales Report: 2015 Thanksgiving Day, Black Friday, Cyber Monday. PracticalEcommerce. Retrieved from http://www.practicalecommerce.com/articles/94777-Sales-Report-2015-Thanksgiving-Day-Black-Friday-Cyber-Monday
To view the original version on PR Newswire, visit:http://www.prnewswire.com/news-releases/webinar-how-to-cyber-monday-proof-your-e-commerce-site-300353729.html SOURCE Clustrix |