TMCnet News
Stepes to Present Mobile Translation for Agile, Global Businesses on October 24 in Montreal, CanadaStepes (pronounced /'steps/), the leader in mobile translation, has announced that it will present Mobile Translation for Agile (News - Alert), Global Businesses at LocWorld Montreal on October 27, 2016. Global digitization is disrupting the way enterprises conceive new business models and transforming the information ecosystem for products and services. The ongoing digital explosion is redefining how content is created, delivered, and consumed. According to 2015 statistics, for every Internet minute, 12k hotels are booked, 347k new tweets are posted, 18k new support requests are generated, 15k new product reviews are created, and 21 million WhatsApp messages are sent. How we translate this substantial amount of content in real time and on-demand is a major challenge facing global businesses trying to meet the changing demands of international markets. Machine translations can be useful, but they often lack the quality and the natural touch of human translation. "70% of all digital content is generated and consumed on mobile devices today. Yet very little, if anything, is being translated by human translators on mobile devices," observed Carl Yao, Stepes Founder. "The localization industry must act quickly to catch up to the changing requirements of the digital age. Mobile translation, powered by professional linguists, is poised for rapid growth. It's time for the translation industry to catch up to the rest of the 21st century." Stepes is the world's first mobile translation ecosystem powered by professional human translators from around the world.It enables translators to obtain instant notifications of new translation requests and then allows them to immediately translate anywhere and anytime, all from their smartphone. For businesses, this means they have the just-in-time translation services that they want at the quality and scale that they demand. Attended by localization professionals and globalizing enterprises alike, this year's LocWorld Montreal gathers hundreds of industry experts and veterans to share the latest translation technology developments and industry trends along the theme of "Engaging Global Customers." At the LocWorld summit, Stepes will discuss its game-changing applications for reaching international markets through its unique "Just-in-Time" and "Continuous Translation" models. Stepes is powered by more than 60,000 in-country human translators who complete the entire translation process from their smartphones, resulting in faster turnaround times and more accessible translation costs for global clients. About Stepes Stepes is the world's first mobile translation platform powered by human translators and interpreters from around the world. Stepes advances the traditional translation model, enabling quality human translation services in a matter of minutes rather than days. Stepes delivers translation on-demand in 100+ languages. By seamlessly connecting businesses with the larger pool of translators and bilingual subject matter experts around the world, Stepes break down language barriers between businesses and their customers and among nations and people. The word Stepes stands for Social Translation Experiment Project and Eco System. About CSOFT CSOFT International Ltd. is a world leader in localization and globalization consulting services, providing turnkey solutions for companies facing the challenges of engaging customers and markets across linguistic and cultural barriers. Recognized as one of the Top Innovative Companies in 2011 by IDC (News - Alert) we have an award-winning international team. In 2012, the company's CEO was named one of Fortune Magazine's 10 Most Powerful Women Entrepreneurs and a Tech Disruptor by CNN Money.
View source version on businesswire.com: http://www.businesswire.com/news/home/20161026005653/en/ |
