TMCnet News
Increasing Demand for Interactive Learning to Drive the Interactive Whiteboard Market in Europe Until 2020, Reports TechnavioTechnavio analysts forecast the interactive whiteboard (IWB) market in Europe to grow at a CAGR of close to 15% during the forecast period, according to their latest report. The research study covers the present scenario and growth prospects of the interactive whiteboard market in Europe for 2016-2020. To calculate the market size, the report considers revenue generated by vendors through paid services such as licenses, fees, and subscriptions. The interactive whiteboard market in Europe is growing at a significant rate with a few global vendors dominating the market. The vendors are providing advanced technical features and interactive software that help teachers develop content. International vendors like Hitachi (News - Alert) are increasing their presence in this region. With the presence of a sizeable customer base, vendors have huge scope for revenue generation. According to Jhansi Mary, a lead analyst at Technavio for research on education technology, "The increase in hardware and technology adoption by educational institutes is creating profitable business opportunities in the virtual classroom market. Vendors are introducing interactive whiteboards with enhanced features to ensure maximum compatibility with multiple devices. These interactive whiteboards are also equipped with interactive software that helps teachers create interactive lessons for students." Technavio education analysts highlight the following four factors that are contributing to the growth of the interactive whiteboard market in Europe:
Penetration of technology in classrooms The digitization of education is encouraging many educational institutions in Europe to adopt new technologies that can enhance learning and content delivery. Although the majority of the educational institutions in Europe have adopted these advanced tools, most are still reluctant to adopt innovative technologies. The integration of media in education to enhance and support collaborative learning and the use of flipcharts and interactive data in educational institutions are some f the major factors fueling the demand for IWBs. Digital video systems have also transformed the traditional methods of teaching. Various education institutions, especially in Eastern Europe, are focusing on employing collaborative learning methods in classrooms, in which IWBs are especially useful. This demand for advanced teaching methods will increase the sales of IWBs in the region. Use of IWB in online learning After the success of online learning in the US, Europe is actively investing in technological infrastructure. Online learning has gained momentum in Europe due to the increasing number of enrolments in distance education. With the help of distance learning, higher education has become more accessible. In 2014, due to increased accessibility and affordability, the enrolment in higher education had increased by 15%-20%. In 2015, approximately 500 universities in the region offered short courses and entire degree programs in distance mode. IWBs have gained popularity in traditional classrooms as they allow educators to create a more interactive learning environment using touchscreens and projectors. In an online learning environment, software can mimic the experience of an IWB, allowing students to understand a topic better through virtual field trips, interactive exercises, practice assignments, and real-time feedback from the instructor. Increasing demand for interactive learning Interactive learning is a form of teaching that has emerged in the recent past. Interaction between students and teachers, facilitated through multiple hardware and software, is the unique feature of this learning process. The introduction of IWBs is helping institutes integrate aspects of interactive learning in classrooms. It also includes various features like multi touch and support for multiple users simultaneously. The feature of screen annotation is also increasing student participation, leading to improved performance. Visual learning enabled by these devices makes them ideal for enhancing student-student and student-teacher interaction. The device supports various teaching and learning methods such as blended learning, which is increasingly deployed in European classrooms. This mode of learning is most prevalent in the pre K-12 segment. Compatibility with digital content In digitized education systems, content is no longer restricted to standard textbooks. With the growing popularity of digital learning and its positive outcomes, publishers in the region are converting physical textbooks into digital curriculum. The use of IWBs to deliver this digital content is increasing in Europe. The need to move beyond textbooks and the subsequent development of virtual learning environments have led to the creation of content that is relevant, interactive, and virtual. Universities like the Pearson College, London, UK, have created virtual labs. Many more universities are expected to follow. With the help of IWBs, teachers can create media-rich content in the form of videos, animations, and audios. This way, they can present content in multiple ways for classroom learning and assessments through polls and quizzes. Due to these factors, the demand for IWBs is expected to further rise during the forecast period. Browse Related Reports:
Do you need a report on a market in a specific geographical cluster or country but can't find what you're looking for? Don't worry, Technavio also takes client requests. Please contact [email protected] with your requirements and our analysts will be happy to create a customized report just for you. About Technavio Technavio is a leading global technology research and advisory company. The company develops over 2000 pieces of research every year, covering more than 500 technologies across 80 countries. Technavio has about 300 analysts globally who specialize in customized consulting and business research assignments across the latest leading edge technologies. Technavio analysts employ primary as well as secondary research techniques to ascertain the size and vendor landscape in a range of markets. Analysts obtain information using a combination of bottom-up and top-down approaches, besides using in-house market modeling tools and proprietary databases. They corroborate this data with the data obtained from various market participants and stakeholders across the value chain, including vendors, service providers, distributors, re-sellers, and end-users. If you are interested in more information, please contact our media team at [email protected].
View source version on businesswire.com: http://www.businesswire.com/news/home/20160810005063/en/ |
