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Alegeus and NutriSavings Join Forces to Fight Chronic Illness and Obesity by Incentivizing Consumers to Make Healthy Shopping Decisions
[June 28, 2016]

Alegeus and NutriSavings Join Forces to Fight Chronic Illness and Obesity by Incentivizing Consumers to Make Healthy Shopping Decisions


Alegeus, the market leader in consumer directed healthcare (CDH) solutions, today announced a strategic partnership with NutriSavings, an employee wellness program that educates consumers on nutrition and rewards them financially for making healthy grocery shopping decisions. The partnership will enable Alegeus clients - including health insurance plans, third party administrators, and financial institutions - to increase consumer participation with a program that encourages healthy behaviors and expands healthcare account usage.

To encourage behavior change, consumers will receive ongoing nutrition education, including healthier alternatives, nutrition label analysis, and healthy recipes to make at home. In partnership with grocery retailers, NutriSavings then assigns a score to the items in a consumer's shopping basket and awards financial incentives for the purchase of healthy items, such as produce, lean protein and whole grains. Integration with the Alegeus platform allows those incentives to be deposited directly into the consumer's healthcare accounts - including FSAs, HSAs, HRAs or health incentive accounts.

"Healthy food choices can help to address some of the root causes of chronic illness - leading to healthier lifestyles and improved overall health for consumers," said Gerard Bridi, President and CEO of NutriSavings. "This partnership with Alegeus will expand the reach of our program by capitalizing on the natural synergy between wellness incentive programs and healthcare accounts - and furher bolster our goal of helping consumers shop smarter, eat healthier and save money."



Alegeus empowers consumers to take control of their healthcare finances with a platform that powers nearly 40 percent of the industry's healthcare benefit accounts. Through its robust engagement engine, Alegeus interacts with account holders during critical spending and saving "moments of truth" with programs and support tools designed to increase better outcomes and to maximize the value of healthcare dollars. Harnessing the reach and stickiness of the Alegeus ecosystem, this partnership will deliver increased participation in the NutriSavings program and add incremental value for Alegeus stakeholders.

"Consumers pay close attention to their money. As they assume greater responsibility for healthcare costs, we see them interact with their benefit accounts 10 to 50 times a year," said Steve Auerbach, CEO, Alegeus. "This makes consumer driven accounts a critical component and the foundation for driving meaningful engagement that influences behavior change and supports consumers to make better health and wellness decisions. That's why we are excited to partner with NutriSavings. Together, we drive consumer value, engagement and satisfaction at every touch."


About NutriSavings
NutriSavings is an online ecosystem where employers, health plans, food and beverage companies, and produce growers join forces to educate the American workforce and their families on proper nutrition, while helping to reduce the enormous costs associated with obesity and chronic illnesses. The NutriSavings program is one of the first measurable nutrition benefit solutions that is designed to change shopping behavior by rewarding members for their healthy purchases. For more information, please contact [email protected], or visit www.nutrisavings.com. Find NutriSavings on social media at www.facebook.com/nutrisavings or @nutrisavings.

About Alegeus
Alegeus is the market leader in consumer directed healthcare (CDH) solutions, offering the industry's most comprehensive platform for the administration of healthcare benefit accounts (including FSAs, HSAs, HRAs, wellness incentive, dependent care, and commuter accounts), the industry's most widely-used benefit debit card, and powerful engagement solutions to help consumers maximize savings and optimize spending for their healthcare. Over 300 clients - including health insurance plans, third party administrators and financial institutions - leverage Alegeus' deep expertise and proven technology to administer benefit accounts for more than 29 million members and process more than $8.9 billion in consumer healthcare payments annually. As the healthcare and benefit markets continue to evolve, Alegeus delivers solutions that enable clients to evolve their service offerings, operate their businesses more efficiently, and focus on their customers. The company is headquartered in Waltham, MA with operations in Orlando, FL and Milwaukee, WI.


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