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Orion Health Engages Amendola Communications for Public Relations and Content CreationSCOTTSDALE, Ariz., June 23, 2016 /PRNewswire/ -- Amendola Communications, a nationally recognized, award-winning public relations, content creation and marketing firm specializing in healthcare and health information technology (HIT), is pleased to announce that Orion Health™ has selected Amendola as its PR agency of record for the United States providing media relations and content creation services. Orion Health, a large, global healthcare data technology firm with U.S. headquarters in Scottsdale, Ariz., is improving healthcare now while also anticipating what's ahead with its scalable technology that drives interoperability. With more than 100 million patient records in its systems worldwide, Orion Health's open-data platform serves as an end-to-end solution for effective management of all types of clinical, genomic, social and environmental data. This data can then be leveraged to identify and prioritize patients' needs, effectively manage patient care, and proactively drive wellness. "We chose Amendola Communications because of our synergy and cultural fit," said Wayne Oxenham, president-North America at Orion Health. "Amendola shares our vision of using health IT to improve our healthcare system. They have the industry knowledge as well as media and anayst relationships to help shine a light on the innovative work that we are doing at Orion Health to transform healthcare." Amendola Communications will provide broad PR and marketing services, including media research, aggressive media relations, and securing top-tier awards and speaking opportunities. The agency also will be responsible for delivering a range of content demonstrating the thought leadership and expertise of Orion Health's subject matter experts, including bylined articles, blog posts, press releases and other materials. "The work that Orion Health is doing to further precision medicine and the tools they provide are critical in creating individualized, targeted treatment plans that engage patients and improve preventive health and outcomes," said Jodi Amendola, CEO of Amendola Communications. "Our deep experience in this area positions us perfectly to strategically share with the market the details about Orion's leadership and innovation — as well as the many success stories of customers using their open-data platform." The timing couldn't be better, Amendola said, given that precision medicine is such a high priority right now. For example, the U.S. government's newly launched Precision Medicine Initiative (PMI) calls for $215 million in fiscal year 2016 to support research in this area "with the goal of developing more effective ways to prolong health and treat disease." About Orion Health About Amendola Communications Media Contact: Logo - http://photos.prnewswire.com/prnh/20140404/MM99055LOGO
To view the original version on PR Newswire, visit:http://www.prnewswire.com/news-releases/orion-health-engages-amendola-communications-for-public-relations-and-content-creation-300289147.html SOURCE Amendola Communications |