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20th Annual MITX Award Winners AnnouncedThe Massachusetts Innovation & Technology Exchange (MITX), the premier organization representing the digital marketing and technology community, today announced the winners of the 20th Annual MITX Awards. The MITX Awards show is the largest and most prestigious annual awards competition in the country for technology and digital innovation. The categories in this year's program showcase the disruptive digital marketing and emerging technologies happening in New England. Winners were announced in 33 categories at a sold-out event held on May 25th at the Westin Waterfront in Boston. "It is my honor to celebrate 20 years of MITX, and congratulate the companies and individuals that have been recognized - you are some of the most talented, creative and entrepreneurial individuals and organizations in the country," said Amy Quigley, President of MITX. "I'm proud to be part of a community that is bursting with a curious intellect that drives innovation." The 2016 ceremony included host, Boston legend and comedic superstar Lenny Clarke, networking, finalist product demos, and of course, the presentation of the prestigious MITX Awards. The 2016 MITX Awards Winners Circle was announced as follows:
Industry Achievement Award
Best B2B Technology
Best B2C Technology
Best "Newbie" Technology
Education Marketing
Best Website Design or Redesign
Disruptive Genius (News - Alert): Company
Disruptive Genius: Individual
Future Leaders Group Influencer Award
Promise Award
Financial Services & Insurance Marketing
Selfie Marketing
Best Tech Innovation in Shopping & eCommerce Marketing
Most Innovative Financial Technology
Best UX
Cause, Nonprofit & Government Marketing
Travel, Entertainment & Leisure Marketing
Most Innovative Use of IoT
Fashion & Apparel Marketing
Best Employee Efficiency Technology
Most Innovative Ad Technology
Most Insightful: Big Data & Analytics Innovation
Professional Services Marketing
Healthcare, Wellness & Pharmaceutical Marketing
Best Digitally-Powered Experiential Marketing
Best Content Marketing Program
Most Innovative Cybersecurity
Marketing to Millennials
Most Innovative Healthcare & Life Sciences Technology
Best Use of Data to Drive Marketing in an Innovative Way
Best Marketing on a Dime
Best B2B Integrated Marketing
Best B2C Integrated Marketing The 2016 MITX Awards was made possible by the generous support of its sponsors and partners: Platinum Sponsors: PwC, and SapientNitro, Gold Sponsors: MorganLewis, TJX Companies and the Innovation and Design Building and Event Partners: AcclaimWorks, Atom Group, Black Math, Fasten and MassAV. For more information about the MITX Awards, please visit www.mitxawards.org. About MITX
Inspire. Connect. Provoke.
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