TMCnet News
The Hollywood Reporter-Billboard Hits #3 On comScore Ranking Of Most Trafficked Entertainment News PropertiesNEW YORK, May 20, 2016 /PRNewswire/ -- The Hollywood Reporter-Billboard Media Group announced that comScore now ranks The Hollywood Reporter-Billboard at #3 among the country's most highly trafficked entertainment news properties. With 27.6 million monthly uniques in April, The Hollywood Reporter-Billboard now sits behind only People-Entertainment Weekly and TMZ in the entertainment news category. With its historical third-highest month for online traffic, The Hollywood Reporter continued its record of millions more online visitors than any other brand in the entertainment trade space (it beats Variety by 2.6 million, according to comScore). Additionally, The Hollywood Reporter has more U.S. audience than USA Today Life, CNN Entertainment, New York Times Arts, PopSugar, and Vulture. Billboard set an all-time record of 15.4 million monthly unique visitors in April and broke through the 10% reach mark with millennials. The site also has a greater U.S. audience than Live Nation, MSN Music, Yahoo Music, Complex Music, Spin Music, and Pitchfork. "The Hollywood Reporter and Billboard give fans a closer, smarter and more exciting look into the films, TV show and music that shape their lives," said Janice Min, co-president and chief creative officer of The Hollywood Reporter-Billboard Media Group. "On video, podcasts and on social, we're connecting with fresh new audiences every single day, all driven by a strong and authoritative news and features voice." The Hollywood Reporter's coverage of major entertainment events like The White House Correspondents' Dinner and the Tribeca Film Festival contributed to the growth in traffic. Extensive coverage of blockbusters like The Jungle Book and major television series including Game of Thrones in addition to exclusives such as Spike Lee's interview with Presidential candidate Bernie Sanders and a sit-down with top Hollywood agents Ari Emanuel and Patrick Whitesell have accelerated audience growth and led to a dominant and growing social media footprint. Additionally, the magazine's outstanding video content, including its Roundtable series, led to a 2016 Webby Award for best online film and video in the entertainment category and a Gerald Loeb Award nomination. Billboard's superior editorial coverage, which including a moving rince tribute package and an exclusive in-depth Kesha story in addition to major newsmaking covers including Fifth Harmony, Halsey, and Zayn Malik, has cemented Billboard's presence as the definite source for music news. A growing digital presence that includes artist visit live streams has continued to provide high quality content to an expanded and growing online audience. In addition to surging online traffic, The Hollywood Reporter-Billboard group has a massive social media footprint of 17 million followers. About Billboard About The Hollywood Reporter The Hollywood Reporter-Billboard Media Group reaches more than 27.5 million US users a month online, with a social footprint of about 15 million, ranking number 3 among comScore entertainment-news properties, delivering news to an audience of industry power players and consumers deeply invested in entertainment content. Follow The Hollywood Reporter on Twitter @thr, on Facebook at facebook.com/HollywoodReporter, and on Instagram @hollywoodreporter. Follow Billboard on Twitter @billboard, on Billboard at facebook.com/Billboard, and on Instagram @billboard. Billboard and The Hollywood Reporter are owned by Eldridge Industries. CONTACT: Luke Carron, 1-212-918-2042, [email protected] To view the original version on PR Newswire, visit:http://www.prnewswire.com/news-releases/the-hollywood-reporter-billboard-hits-3-on-comscore-ranking-of-most-trafficked-entertainment-news-properties-300272555.html SOURCE The Hollywood Reporter and Billboard |