TMCnet News
WealthEngine Launches B2C Marketing Platform To Model Your Best Customers and Instantly Find New Prospects Just Like ThemBETHESDA, Md., May 18, 2016 /PRNewswire/ -- WealthEngine, the leading provider of predictive marketing analytics, audience development, and wealth intelligence services, today announced the release of WE Analyze, its predictive lead scoring and analytics platform. With WE Analyze, users can gain actionable insight into their audiences, quickly identify their best prospects, and prioritize their fundraising and consumer marketing efforts. Logo - http://photos.prnewswire.com/prnh/20160517/368773LOGO Through our point-and-click platform, users can upload lists of customers or prospects and within seconds see a visualization that synthesizes over a thousand wealth, giving, demographic, and interest attributes. The solution shows the top characteristics shared by all list members and indicates how they compare to the U.S. national average. From there, users can create look-alike models based on their best customers. These models enable users to score customers and prospects to find new prospects that are very similar to their best customers – all with unprecedented speed and ease. WE Analyze Key Capabilities:
"What WealthEngine is doing with WE Analyze is bringing on-demand analytics to the masses," said Daryan Dehghanpisheh, SVP, The Howard Hughes Corporation. "WE Analyze is a powerful and cost-effective tool that removes a remarkable amount of friction from the process of getting useful insight out to our field teams," said Dan Viall, Director, National Christian Foundation. "What used to take months and a team of analysts, we can now do on our own in just a few minutes with just a few clicks." Additional Resources
About WealthEngine For more information please visit http://www.wealthengine.com.
To view the original version on PR Newswire, visit:http://www.prnewswire.com/news-releases/wealthengine-launches-b2c-marketing-platform-to-model-your-best-customers-and-instantly-find-new-prospects-just-like-them-300270618.html SOURCE WealthEngine |